The Holiday Season Is the Worst Time to Be a Publicist

Here is the IFC Network Press Team's official holiday card. Note that it is signed by hand by all four members of the IFC Press Team. Now, imagine how many hundreds and hundreds and hundreds of stupid identical holiday cards the IFC Press Team has to send out, the vast majority of them to random reporters the IFC Press Team does not even know or like. Imagine how many hours the IFC Press Team has to spend, sitting around a small table, signing their names to card after card after card, the vast majority of which will be tossed into the trash with little more than a moment's glance from their recipient. And, further, consider the fact that at least the IFC Press Team gets to write their hundreds and hundreds of useless, unwanted Holiday Cards to a more interesting list of recipients than most of their PR industry peers, who are forced to sign hundreds and hundreds of their own unwanted Holiday Cards and mail them to lists of finance professionals, or sporting goods store owners, or auto dealership managers, or floor wax salesman. Or clients. Consider having to write these god damn cards to hundreds of your asshole clients. And then being forced to attend your clients' holiday parties. Consider that.

It's surely soul-sucking to be a PR person during virtually any time of the year, but never more so than now. Please keep them all in your prayers this holiday season.

*Happy Holidays*