Maker's Mark Won't Dilute Their Bourbon After All

Last week, Maker's Mark faced a public backlash after announcing they would lower the alcohol content of their whiskey to meet increased demand with a limited supply (read: they think you can't handle your liquor and it's starting to get really embarrassing for all of us). They changed their minds in a Facebook post this afternoon:

...effective immediately, we are reversing our decision to lower the ABV of Maker's Mark, and resuming production at 45% alcohol by volume (90 proof). Just like we've made it since the very beginning.

Our cousins at Gizmodo wisely summed up why the planned dilution wouldn't matter much anyway. Nevertheless, I can think of at least one way to celebrate.

[Image via AP]