For four minutes, Michael Jackson sang and danced at the Billboard Music Awards Sunday night in a strange computer-generated fever dream of a live performance.
The hologram performance was set to one of Jackson's posthumous singles, "Slave to the Rhythm," and apparently took six months to create.
Jackson's lawyer said the family had been approached about doing a Jackson hologram before, but held out.
"It's so important to experience Michael Jackson in a live setting," John Branca told the Hollywood Reporter with no apparent irony. "This is something where we wanted a live performance in front of a live audience and nothing speaks to that more than an awards show."