The news today that ab-sessed teen retailer Abercrombie & Fitch offered to pay Jersey Shore instigator Mike "The Situation" Sorrentino to not wear its clothes in public has lit up the internet. Let's see just what is making the store so upset.

On the surface it doesn't seem to make sense. Both Abercrombie and Sitch have made their brands based on baring abdominal muscles, bland rebellion, and throngs of screaming young ladies. Just what is it that they think is so damn trashy about The Situation? Well, his fashion sense isn't the greatest, that's for sure, but is it any worse than the routine Aberzombie? Let's look at some of his routine awfulness.

Here he is wearing a very clearly branded pair of Abercrombie sweatpants. First of all, this whole ensemble is entirely formless and doesn't show off the poor man's hard-won physique at all. Also, why are there so many neutrals? He looks like a walking bowl of oatmeal. And the hat doesn't really help. Then he just looks like oatmeal with a big blueberry in it. And why is he wearing a hood in public? It's not like he's trying to hide his identity, since he's peeking out of the hood and smiling.

[Images via INF]