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News Corp Loses $5 Million Over Call Center

TechGoss is noting a slip-up by News Corp's Austrialian newspaper Telegraph misreported the Australia And New Zealand Banking Group Limited (ANZ) had outsourced its call center to India. ANZ responded with a correction stating it's call center was still Australia, only it's software development was done overseas. Telegraph editors stood by the story, so ANZ decided to make a withdrawal of AUS$5 million dollars in advertising.

[TechGoss]

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