At the urging of a "friend," this presumably inebriated definitely idiot attempted to scale the half-bicycle mounted 12 feet up—for decorative purposes only, it should be emphasized—on the façade of RV&E Bikes in Canandaigua, New York. You already know what happened next.
It was all over the moment Cool Friend, who egged our heroic dumbass on while smoking a cigarette in front of the bar next door, tempted fate by praising the quality of the bike sign's construction. If only the climber's brave, stupid, human face were built as sturdily.
But he would have gotten a free shot if he'd won, so who can blame him?