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They came up with that slogan at the Hawaiian Tropic Zone.

Women. Who needs 'em?

I feel like this ad was created by the guys at Defcom.

There's a thin line between brilliance and genius, and this ad straddles it.

That ad totally blows.

Look at the freakin' logo its a mouth sucking a cock!

@Helman: It's about balls.

Perhaps the advertisement is a mirror - the woman in the ad is you, the consumer, hotly rueful that her beau doesn't care for her cookies.

Is that supposed to make men feel better? "Don't worry, even your server will clam up and roll over when you try to snuggle." Frigid bitch.

You're hot, but boyfriends and servers are lazy.

@litaroza: Sorry, that should have been "cookie," singular. This is not a Cronenberg movie, after all.

sarah schenk could use a make up lesson from the woman in the ad. Why do all these feminazis all look like mia farrow?

Q: How many feminist bloggers does is take to screw in a light bulb?

A: Nothing is funny. Ever.

I don't know about the servers, but is a certain amount of truth in advertising here when a company admits they think their buyers are sexless dweebs.

Guys, what you need to know is that you should never ever be lured by the display of painted red lips- it leads to red balls, red smeared underwear, etc. The real woman in your life, you know the one who WASHES your underwear will either think you sprang for a cheap bj in Redhook (I LOVE Redhook, I just can't think of any geographic locations with hookers anymore!), or your penis is bleeding. Either way, you lose.

Unacceptable.
It should read, "don't feel badly" and the "o" in "our" shouldn't be in uppercase.

@psst: There's also a fine line between stupid and clever. This ad is so far past that line it may as well be in another country.

it's okay, all the software engineers who don't really understand english grammar will get it.

They're getting all femicrazy over there on the linked site about the ad, but I don't understand why she couldn't be not going down on, you know, other girls. Although that would be equally disappointing.

But will the server give me anal?

Dell Computers should have an ad featuring a picture of Julia Allison's face and one of their laptops the caption would read: "IF YOU BUY THIS LAPTOP JULIA ALLISON WILL SUCK YOUR BALLS DRY OF ALL THE SEMEN YOU HAVE".

oh man, it's not even 4 pm?! wtffffff

The article says that the ad "doesn't entertain the possibility that maybe, just maybe, all men aren't assholes who spend every available moment running around trying to find random women to give them blow jobs."

News to me.

That's when it's time to jerk off all over your server while it lays next to you in bed, silently reading US Weekly.

Skeet-skeet-skeet!

I guess I'm having some comprehension issues, because I thought the ad had something to do with the model being pissed that her man friend's "server" had gone down yet again. Not down on her. Just down. Off her.

Runners, in your positions!

Hmmm... Maybe we missed the whole point. Maybe the lady is the one who is not getting the head from the man. That makes it totally feminist-friendly!

This wouldn't stop most network administrators from trying to stick it into any slot in the cold room.

@ IBENTMYWOOKIE:

wait, i thought that's what were talking about the whole time; darn, wrong again. i wsh i nu hw 2 rd btwn the lins.

Seriously, why is the O in Our capitalized? That's really bothering me.

Too bad. I bet they'd love some disembodied head.

Yeah, but will your servers tie his balls in a knot and hook the lanyard to the knob of the closet door? Will your servers stick an entire tray of ice cubes up his butt at 4:30 a.m.? Will your servers shave all the hair off his body and build a bonfire with it at the foot of the bed?

@bertyapple: Agreed. The PUNCTUATION is what's really bothering me with this ad.

I think it's funny.

Isn't that just what servers do?

@IBentMyWookie: "Feel," in this context, is just linking. Point is: no action.

The ad is bad. The connection made is backwards, and hence confusing between good/down and bad/down.

To achieve the same end would be "This is not one of our servers." Then start the copy "Our servers won't go down on you..."

It's also inappropriate (as was my correction) unless placed in an adult context (does Playboy have a technology issue?)

@TedSez: zing! hilarious.

Forget the blatant misogyny, who the hell trusts a tech ad that look slike it was made for eight dollars in 1984?

Conceptually, it's all screwy: Theoretically, someone going down on you is a GOOD thing. Servers going down on you is a BAD thing. So they're trying to compare their service to never getting oral sex again. Who is that supposed to appeal to? The Taliban? Are they big software buyers?

@8Millionth:

I was just mulling this over and agree that the ad squanders its admittedly slight comedic potential in its current incarnation.

I do like the twist on the "sex sells" rule, though, and the open allusion to sex, rather than the usual supposedly subconscious associations this type of ad normally pushes.

Good or bad, I'm just amazed that the agency talked the client into this.

I can only picture the nerds in the conference room approving this and high fiving and being all "dude we are so cutting edge - we rule!"

What if I give the server fifty bucks? How about it if I take it out for a wild ride on PCH in my convertible then treat it to a nice dinner? Tell me what the hell I have to do to get some machine head?

If they're going to go all racy, they might as well have just said "WE won't go down either, you hairy fatass. So keep on playing EQ." and reached the same clientele.

@mybabyisforsale: Are you kidding? We have plenty of hookers here in Williamsburg! Come on over and I will show them to you and you can meet the pimp too.

And I'm not talking 4th rate Montrose Ave hookers--these are BEDFORD STOP.

not sure how many men want a blow job from a woman with no throat. but hey, everybody's got their somethin'.

To me, the most sexually-suggestive part of this ad is that perverted logo. WTF?

@HeatherNumber1: seriously, that's one of those chicks from the addicted to love video.

Since the untimely passing of Robert Palmer, those girls need work too, you know.

@slinkimalinki: Wow.

@MadameEducatrix: yours was way better. i need to try harder.

@Seanibus: Machine head IS better than the rest, after all.

@mccauller: Gwen?
Gavin??

It's not a sales ad, it's a recruitment ad. Consider. It ties together three big IT-guy themes: fantasy, self-loathing, and Dungeons & Dragons. The ad correctly assumes that women are the enemy of technological progress, in the sense that, if IT guys are getting play, they're not content to sit for hours in front of lines of code and abstract microchippy machinery.

See. The ad assumes that an IT guy will see those big red vaginal-looking lips and want that woman (Fantasy). It also assumes, correctly, that the IT guy is smart enough to realize that he could never in a million years have that woman (Self-loathing). This leads the IT guy to the conclusion that women are out of his reach and will never go down on him because he literally does not know what buttons to push(bad), but -- hey! -- warm comforting servers won't go down on him either because they are easily programmed and he ALWAYS knows which buttons to push(good). By redefining "not going down" as a good thing, the ad helps the hapless IT guy remember his lot in life and stop striving for things he cannot have, like pussy. He remembers that servers pay his bills and rolls his 20-sided die in contentment. (Dungeons & Dragons).

In other words: DOS before ho's.