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sex sells
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sex sells
advertising
Ass-vertising Campaign Just Normal In Belgium, Apparently
Che is a Belgian men's magazine. So it's not too concerned about pleasing women, or what women think, or not royally pissing off women in general. Here's the only thing Che wants from women: their ass! Amirite bro? Gimme some! The ad pictured at left shows gals strolling around with tags on their ass that say "Please Squeeze Here." Ha, yes ma'am! High five! Whatever the Belgian equivalent of the National Organization for Women is is really asleep at the wheel. Below, three more spots from Che's meat-themed ad campaign, proving once again that Belgian sex advertising is truly a world unto itself: More »
martin scorsese
Tina Fey Ad Best Part Of Emmys So Far
E! just aired an "exclusive" long version of an American Express advertisement involving Tina Fey and Martin Scorsese. That sounds like a cheap gimmick — we're supposed to get excited about first-run commercials now? — but it's actually a funny ad and the most interesting part of the Emmy awards so far, despite all the red carpet coverage. It also manages to make people briefly car about travel agents, even though the vast majority of them were made obsolete by the internet. Click the video icon to watch. UPDATE: With second ad. More »
Things we actually like
Don't Let A Blow Job Compromise Your Health!
At a time when our young people are getting STDs from playing too much beer pong and Christian politicos can't even keep their own kids celibate, America is plainly in need of a useful public sex education campaign. Well, we won't get it; this country can't even tolerate Eva Mendes' nipple yet. You have to go to Belgium, where sex in advertising is a form of art! Below is a new Belgian PSA that is perhaps the single best piece of televised sex ed I've ever seen. That ain't mouthwash, yall: More »
classic ads
"Men grow neglectful when wives grow careless"
There's an episode of Mad Men (I told you I must relentlessly mine this show to catch up with every other ad writer) in which Sterling Cooper has to come up with an ad campaign for a stimulating "weight loss" machine that actually owes its popularity with women to the fact that it's an undercover vibrator. Cue the euphemisms: "Rejuvenator," "youthful glow," etc. Today, of course, euphemism is dead. The agency would sell the product with "Turn it on and cum!" So it makes us wistful to look back on how they sold embarrassing things in the good old days. (With sexism!). After the jump, classic ads that gently persuaded your grandparents to choose the right brand when they were feeling... not so fresh: More »
advertising
Bayer: Barbecuing Babies Guilt-Free
[UPDATE: The ad agency in question has contacted us to say that these spots are spoofs from an unknown source, not actual ads approved by Bayer. Please note that as you read this post]. Well. Health care giant Bayer is advertising its new burn cream [actually, is not] by reaching out to cannibal mothers, apparently. The tagline on these ads out of Egypt reads, "Heals their burn and your guilt, fast." Ha, yes, ummm, we'll just back slowly out of the room now and call the authorities. Even serial fount of outrage Copyranter is left speechless at these. Click through for the other, equally horrific cartoony ad. If you are some sort of monster: More »
advertising
From The Cocksuckers At American Apparel
It must really kill Dov Charney not to be able to advertise his hipster robot clothes via hardcore porn movies starring himself and a bevy of 18-year-old Eastern European beauties recently unloaded from a shipping crate in the dead of night. So the pervy American Apparel CEO and hero to the downtrodden keeps edging as close to that vision as possible. His latest effort: a foreign ad featuring a model licking some dude's boxer shorts—and some believe the dude in them is Dov himself, based solely on the hairy legs. Full ad that will haunt you, below: More »
sports
Glory Of The Games: 25 Olympic Hotties
Everyone's nervous about the Olympics this year. The Chinese government's politicization of the ceremonies reminded sponsors and spectators alike of its human rights record, particularly in Tibet. Broadcasters are pushing back against restrictions on TV reporting. Athletes are concerned about air quality. In short, the Olympics are the same politicized mess they've always been, and more commercial than ever. How to keep everyone focused on the athletic action? Easy, just keep the cameras pointed at the lithe young hardbodies that flock to this competition every four years. And if that seems like a lecherous degradation of a noble event, remember this: the Olympians themselves are notoriously bad at keeping their hands off one another once they get eliminated from competition. Remind yourself by browsing this photo gallery of hot Olympic athletes past and present, curated by intern Nicola Gherson. More »
advertising
Doctors On YouTube May Be Shadier Than They Appear
If you ever selected a plastic surgeon or LASIK doctor based on a random YouTube video, it's probably apt that that video only happened as a result of an under-the-table payment and the doctor was really incompetent and now you walk around blind and ugly. But what about the victims of the future? Plenty of doctors have gone right ahead and offered patients rebates or huge discounts in exchange for posting glowing videos about their procedures online, although something like that would be patently unethical in the "regular" media. Docs are like, "Huh, rules, really? I just thought it would be nice!" Patients are like, "Sweet, cheap surgery!" The loser is you, the affluent, narcissistic consumer. A couple of typical videos are after the jump; just because "a famous celebrity (name undisclosed for privacy)" gets LASIK from Dr. Feinerman doesn't mean you have to, too: More »
advertising
