• Public relations

    How To Become A Millionaire By 'Helping' Reporters

    Consider Peter Shankman: skydiving flack, taser lover, and the founder of Help A Reporter Out (HARO), the free (!) service that connects reporters with a world of flacks dying to appear in their stories. HARO is a lot like Profnet, except Profnet costs flacks thousands of dollars a year. We wondered why Shankman went to all the trouble of running HARO, and now we know: $800,000 a year! Is this oversharing man the future of flackery? More »
  • trendwatch

    The Problem Of Work Oversharing

    As I type this, I'm not in a cubicle; I'm chilling in a coffee shop of my choice. I'm wearing shorts and sneakers, not a "monkey suit" like some of you people. I could totally run outside right now and do some parkour and practice karate before coming back in to do my next post at my leisure! Isn't that awesome? Doesn't it make you jealous of the way I maintain my free, breezy lifestyle while still being an incredibly driven entrepreneur? No. It makes you want to slam my hands in a car door repeatedly until I can never type another thing. This, I'm afraid, is the point being missed by many "professionals" addicted to the internet. Job oversharing is now just as rampant as personal life oversharing. Christ, you business people are all turning into Emily Brill. More »
  • Public relations

    Why Does A Flack Want To "Help" A Reporter?

    A flack named Peter Shankman (who enjoys getting tased) has built up quite a little reporter-helping service! Through a free website, Helpareporter.com, Shankman takes in queries from reporters in search of sources for random stories, and then sends those queries out to the PR world, who—coincidentally—like to be featured sources. Everybody wins! Except for the other reporter-source website called Profnet, which does the same thing, but charges a big fee to flacks to participate: More »
  • peter shankman

    Peter Shankman Lives Only To Serve. And See The Name "Peter Shankman" In Print.

    Remember that clip of Geek Factory P.R. dude Peter Shankman getting tased? Of course you do. We all had a good laugh at that one. You'll probably want to watch it again after reading the following non-pitch pitch Peter has sent around with an offer of his services. Peter (a marathon runner, triathlete, amateur boxer, and licensed skydiver) knows A LOT of people - more than you would ever think possible, apparently - and he wants to provide his vast knowledge to the hard-working journalist in search of a quote. That's right, if you "source" Peter he will be more than happy to provide you with his expertise in any area at any time, night or day (he doesn't sleep a lot). After the jump, the appeal in full. Our question put publicly to Peter (although if he answers, we'll be happy to source him): Who would win in a fight, you or Ronn [sic] Torossian? Before you answer, remember: Ronn [sic] was trained by the Shin Bet. More »
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