This week, the National Enquirer published a story claiming Ted Cruz may have been involved in as many as five extramarital affairs. But the general allegations are nothing new. People have been talking publicly about, well, something involving Cruz for weeks.

The conjecture so far has been just that—speculation in the absence of receipts. Still, people have repeatedly pointed to Katrina Pierson, a former Cruz aide and one of the women whose blurred-out photo appeared in the National Enquirer story.

On Twitter, conservatives have been discussing the scandal, in vague (and sometimes less-vague) terms since March, using the hashtag #thething, which seems to have originated, or at least gained popularity, around March 11, with the Stop Trump Super PAC twitter account and GOP strategist Rick Wilson. (Given that many tweets on the subject have since been deleted, it’s difficult to track down the actual origin of the term.)

Advertisement

Those tweets, at least initially, suggested the existence of some sort of video.

Sponsored

The only things about “The Thing” that people seem sure about are that 1) it involves former Cruz staffer and current Trump spokeswoman Katrina Pierson, and 2) the media’s been sitting on it. (“I hate getting scooped,” Breitbart’s Allum Bokhari tweeted early this morning after the Enquirer story dropped.)

Pierson, for her part, weighed in on being involved in “The Thing” earlier this month, writing that “political hacks...couldn’t even come up w/a plausible scandal, the absurdity is obvious.”

Today, she denied the allegations made by the National Enquirer, saying: “Of course the National Enquirer story is 100% FALSE!!!” She also said: “I only speak for myself, however.”