• trendwatch

    Five Print-to-Online Crossovers, And How Many Will Survive. (Maybe None!)

    Long-form trend alert: Lots of former print media people are launching websites. There was another one today! It's time for us to rate five of these—and their chances of survival—honestly. This is important: More »
    02/24/09
    12,214
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    Comment by Lux Alptraum: A lot of people dislike the term bisexual because it references an attraction to two genders, which isn't particularly inclusive... 15 Responses | Other threads

  • magazines

    The 'Toos Mourns the Loss of Her 'Baby,' CosmoGirl

    Women have been wondering since they entered the workforce if they can really, truly "have it all": a great career and a (rich) husband and a killer wardrobe, house in the Hamptons, and a baby. And guess what: they can. Atoosa Rubenstein is the former EIC of CosmoGirl and Seventeen, and now a teen-girl empower-er who has "opted out" of the rat race. And guess what: "I'm still pretty young—young enough to ENJOY the fruits of my labor." Also, she is sad that CosmoGirl just folded because she started it and was, she will remind you, the "the youngest Editor in Chief in the 100 year history of Hearst Magazines." More »
    10/13/08
    4,563
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    By Sheila

    Comment by hamburgerhotdog: Hmm...I've been working hard the last 15 years and it's netted the exact opposite results - no husband, no baby,... 14 Responses | Other threads

  • atoosa rubenstein

    Atoosa Rubenstein Having A Baby Right Now

    As of just a couple hours ago, former Seventeen EIC-turned-spokeswoman for all American girls Atoosa Rubenstein was en route to the hospital. To have a baby! The tot will, no doubt, be dubbed "beta kitty" or something and, let's all pray, will be a girl. News of the Toos' water breaking was itself "broken" (ha) on important journalistic tool Facebook. Which is perfectly in line with Toos' general pregnancy oversharing habit. Screengrab of the historic Facebook update, after the jump: More »
    08/15/08
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    Comment by SiriusA2: She has the Village People lined up to raise the child. more » | Other threads

  • media

    Whatever Happened to Atoosa Rubenstein?

    Atoosa Rubenstein was the youngest editor-in-chief in Hearst's history (of Cosmogirl), and later the editor of Seventeen. She dropped out of the rat race to have a family (see photo) and overshare her gyno visits like a normal person, as well as run her own multimedia "tribe," Alpha Kitty. We also hear she's tight lately with recently-quit American Media's Bonnie Fuller. She told the HuffPo that she's against the celebrity practice of baby-photo selling, but as her most recent Facebook photo shows us, she's about to have that baby any day now. Remember, life—and privacy—begins at conception!
    06/24/08
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    By Sheila

    Comment by scroll_lock: @hypocriteoath: You know I hate it when you call me Shirley! more » | Other threads

  • books

    Portrait of Atoosa Rubenstein As a Young AlphaKitty

    In the new book, If I'd Only Known Then: Women in Their 20s and 30s Write Letters to Their Younger Selves, former Seventeen editor and current Alpha Kitty Atoosa Rubenstein writes, "I know you don't believe me, just like you don't believe Mom when she tells you that you are beautiful. But I'll say it anyway: One day you will lead a very fancy life. Yes! A girl like you whose parents work multiple jobs and barely make ends meet can grow up to live in a beautiful corner apartment in Manhattan overlooking the water, have weekend houses in the Hamptons and Miami, attend fashion shows in Europe and be photographed for magazines." (No, the 'Toos was not being sarcastic.) We are trying to find out if one of these letter-writers encourages their younger selves to slut it up while they have the chance, 'cause gravity will be on your side for only so long, honey. [via the Observer]
    05/02/08
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    By Sheila

    Comment by kctomorrow: Nothing like telling a young person that one day they will be surrounded by lots of fancy things to keep... more » | Other threads

  • alphakitties

    Atoosa Rubenstein: Old Photo, New Gig

    Atoosa Rubenstein, former EIC of Seventeen, occasional over-sharer, Alpha Kitty, and self-appointed mentor to the girl nation, has a totally awesome new job! She's blogging for Barnard College! Atoosa ('93) is so excited for the 15-year reunion! Her and Ruby Gelman are running the class of '93 reunion blog, hilariously located at blog.barnard.edu, and Atoosa says things like "Web 2.0 meeting place." She also posted an utterly amazing photo of herself graduating in the rain, with large hair and mother direct from central casting. [Barnard Reunion 2008 via Logged Minutes]
    04/09/08
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    By Pareene

    Comment by famousauthor: @TVAddendum: I don't care so much about delusions as I do about baldness. Call me shallow... more » | Other threads

  • femiladyism

    Atoosa Goes to the OB-GYN

    Former Seventeen editor/current self-styled Alpha Kitty Atoosa Rubenstein holds court from her gynecologist's office, sitting on the table while discussing celebrity baby pictures with her husband. The 'Toos is preggers! The video is total blogbait, but it's also a total tease—we don't even get to see them stick the speculum in! We bring you completely SFW screengrabs to peruse while asking, what the fuck was she thinking? More »
    02/22/08
    6,393
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    By Sheila

    Comment by lizzybennet: I have to say, her husband seems likeable. Sweet. Funny. WTF????? more » | Other threads

  • 'toos the season

    Atoosa Rubenstein's Last Minute E-Shopping Nightmare Before Christmas

    Alpha kitty and fancy kept woman Atoosa Rubenstein is too busy to shop for her Christmas presents in the real world: "I've got things to do, places to be, an online fashion series to launch on Friday." Cannot. Wait. In the meantime, though, we can follow Atoosa's clicking from one department store website to another via her 'Creative Consumer' column. The goal here isn't bargain-hunting, she explains: "I'd rather pay double whatever those early-morning shoppers saved to avoid the rush. Yes, it's a luxury even to make a statement like that. But this column is about just that: cyber-shopping the luxury market." Despite this stated cash-burning ethos, though, the 'Toos is not all about frivolity. "For a shopping site to get an Alpha Kitty Meow of Approval ... it really ought to have a charity (or at least a green) component." More »
    12/13/07
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    Comment by lizzybennet: @notthatpopular: That's her husband's name. Smart of her to take, it too. Many have made this error. her maiden name... more » | Other threads

  • heeeeyyyyy alphakitties!

    Atoosa's Sweet Toxo-Afflicted AlphaKitty Angels

    More »
    12/11/07
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    Comment by MisterHippity: @Cesare_the_Somnambulist: This is true. more » | Other threads

  • paths to greatness

    How Atoosa Rubenstein's Husband Enabled Her To Become An Alpha Kitty

    Esther Haynes' Page Six magazine hagiography of former Seventeen editor Atoosa Rubenstein mostly treads familiar territory of the cat-loving, "extremely tall" 'Toos's meteoric rise. Once more, we follow her Kittiness from Barnard to Cosmo to CosmoGirl to EIC of Seventeen, where she stepped down "at the top of her game" last fall, in order to bring "more than a million girls" her "sometimes ridiculous yet compelling series of neoinspirational videos." Yes, yes, we know! But where is it all leading? "The Alpha Kitty business plan that she is fleshing out might be a 'game changer,' she says." Um, ok! Also, she's "producing a new secret 'project' at The Box nightclub," clanging that establishment's overness-knell more loudly than any rape charge ever could. More to the point, though, what finally enabled her 'Toosness to become a symbol and a role model for the "professional women in New York" who've "started opening up to her and admitting they, too, would like to get out"? More »
    11/26/07
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    Comment by Seeräuber Jenny: @lucio: I had the amusing task of explaining to a smart friend of mine who's never been in a money-making field... more » | Other threads

  • atoosa rubenstein

    Of the few honorees who actually took three hours out of their day to eat overcooked chicken at Tavern on the Green during the Min awards was Atoosa Rubenstein, one of their year's most Intriguing people. She was asked to relay the best advice of her life. "The best advice wasn't intended for me and it wasn't meant to be advice. But it was Patrick Swayze in Dirty Dancing: 'Nobody puts Baby in the corner,'" she said, before heading back to her table in the far corner of the dining room.
    11/13/07
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    Comment by DorothyMantooth: @IBentMyWookie: Thanks, Wookie!You suck, JDS.(She said lovingly.) more » | Other threads

  • embarrassing moments

    Atoosa Rubenstein Goes To The Box

    So, Tuesday night, former Seventeen editor and current girly-empire-building MySpace queen Atoosa Rubenstein goes to ridiculous Lower East Side hotspot The Box. Some trannies were doing a show, with some person of indeterminate gender stripping for a midget and simulating fellatio. (Louche times!) The climax of the act: Shim/herm stands up and has what looks like ejaculate running down his/her face. Atoosa is in a booth right in front of the stage there. And the M.C. says, "See, girls, this is why you should always swallow." And then looks right at Atoosa, and says, "You don't look like you swallow. You look like a guzzler."
    10/11/07
    3,166
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    By Choire

    Comment by RainbowBrite: @LeanOnSheena: I resent that! more » | Other threads

  • alpha kitty unveiled

    Atoosa: "The Next Big Style Icon Is Going To Be A Drag Queen"

    More »
    10/04/07
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    Comment by thebomb: So Toos's empowerment message for girls is look to men to determine what femininity should look like. more » | Other threads

  • on language

    Is Being An Alpha Kitty About "Being A Better Wife And Cook For My Husband"?

    "It's going to be a salon; I hope my apartment can be a place that Alpha Kitties, men and women who are interesting in New York, will want to come by, shoot videos together, and just hang out, figure out how to do interesting things together," former Seventeen editor Atoosa Rubenstein tells the Observer of her plans for the 3,007 square foot loft she and her financier husband just snagged for the bargain price of $3.07 million. Her salon will, of course, also double as a temple to the domestic arts: "I wanted to focus on building a home again," hence that comment about cooking for her DH. All of which begs the question: what the hell is an Alpha Kitty supposed to be, anyway? She's a businessperson, but she's a housewife! She's "men and women who are interesting in New York"? Wait... wasn't she was supposed to be a teenage girl? 'Toosing and turning in confusion, we did a little research. More »
    09/26/07
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    Comment by cinema13: This is why I stick with Hello Kitty. more » | Other threads

  • the 'toos is lies

    You know that foreboding raven adorning the placeholder page at former Seventeen editor Atoosa Rubenstein's atoosa.com domain? It turns out that the bird has been lying to us when he says "This is just the beginning." "I think there's this misconception that I'm starting a web magazine," the 'Toos told blogger Fashionista, who smooched her butt to an almost bizarre extent. "But that's not really it! Though maybe there will be some video programs that we start playing with." No web magazine? Some video programs? This is how a child who has been expecting a retarded pony for Christmas feels after learning that she will receive a retarded kitten instead.
    09/07/07
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    Comment by Catfish_Jones: Retarded Pony IQ + Retarded Kitty IQ > Nonretarded 'Toos IQ more » | Other threads

  • bad opportunities

    Atoosa Rubenstein's New Whatever-It-Is Needs Your Free Labor!

    Everyone's fave former magazine editor turned MySpace cult leader (today: her relationship with God!) is looking for an intern. Do you have what it takes to get a "stipend" from the 'Toos? More »
    08/03/07
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    Comment by Astro-Nom: She would never hire me, as my breasts would compete with her's for attention. more » | Other threads

  • the blind leading lindsay lohan

    The First Step Is Admitting That Your Life Has Become Unmanageable, Atoosa.

    Blogs everyone's fave former Seventeen editor turned MySpace cult leader:
    Can you believe Lindsay has gotten in trouble again? Let me know your take on it.
    More »
    07/27/07
    4,693
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    Comment by Ass_Cobra: @Ian Spiegelman: The sort that find the Hamptons attractive won't fare well in Long Beach. $3 Budwisers and the DJ... more » | Other threads

  • field guide

    Mike Sitrick, Paris Hilton's New Best Friend

    At the end of last week, as the chaos swirled over which network would land the post-jail interview with Paris Hilton, and for how much money, and which network was denying most stridently that it had offered her cash, Hilton's new "crisis manager" Mike Sitrick gave a statement to the press. "Contrary to media reports," he said, "Paris Hilton is not being paid for any television interview nor is Paris Hilton being paid for any collateral material, including videos or photos." More »
    06/25/07
    7,311
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    Comment by Trackback: Jeremy PitcockPhoto: Law.comIntellectual-property lawyer Jeremy S. Pitcock was fired back in December from Kasowitz, Benson, Torres & Friedman for, the... more » | Other threads

  • 'toosing and turning

    Atoosa Rubenstein Respects Her Body

    One of 35-year-old Atoosa Rubenstein's army of teenaged galpals posed this intriguing question on her MySpace: "When do you feel most beautiful?" Chloe says that she feels most beautiful "right after washing my face. I am not sure why, but I feel like my impurities and masks are washed away, revealing my true alpha kitty self." Wow, how empowering! Or how like a Biore ad! As for the 'Toos, she feels most beautiful "when I consistently make healthy food choices instead of filling myself up with crap food (like I did last night - went out to Cowgirl (website) in the West Village with a big group of friends and I inhaled too much onion loaf, fries and a big steak fajita. At least I drew the line at the corn dogs I was totally eyeing...). When I eat well, I know I'm treating my body (and in turn, myself) with the respect I deserve. Alpha Kitties should be worshipped - including by ourselves!" Ok, GOTCHA. More »
    06/22/07
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    Comment by KarenUhOh: Do try those corndogs next time. They'll turn you into Alpha Bits. more » | Other threads

  • alpha kitties

    You will die. This is a piece about the home decor of "alpha kitties." It is headlined "Fierce by day and all frills by night." Oh wow. [LAT]
    06/14/07
    549
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    By Choire

    Comment by missapii: @raincoaster: Wouldn't it be MADE in Japan? more » | Other threads

  • who wants to be the next tyra banks

    'ToosTube

    More »
    06/07/07
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    Comment by minx: what are The Shining twins doing in the video? I think this woman is going to go the way of... more » | Other threads

  • all the 'toos that's fit to print

    'Times' Still Too Wordy For Young Atoosa

    Atoosa Rubenstein still has a bone to pick with the Grey Lady, and it wasn't good enough just to complain to Forbes readers. She also needed to tell her MySpace pals!
    I probably should be embarrassed to say this, but most news is delivered in the most boring way possible!! I look at the New York Times and as smart as their reporting is, it's just so wordy. I zone out before I can dig in. I know it's not because I'm not stupid - I just think this generation (from my age and younger) just consumes information DIFFERENTLY and the newspapers and news programs are still being made for my parent's generation.
    Right, no news is targeted at people in their late 30s. None at all. More »
    05/18/07
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    Comment by karinmichele: Atoosa is an amazing woman! She is going to be honored at the Step Up Women's Network Third Annual Inspiration... more » | Other threads

  • news you can 'toos

    The 'Toos Won't Let You Copy Her Homework

    Crushing disappointment alert, Alpha Kitties: Atoosa Rubenstein may want to help you, but she's not about to actually, like, help you.
    Last night one of our Alpha Kitty sisters messaged me saying she wants to launch a television network (with a specific angle) and asked me to put her in touch with any television execs I know who can turn her dream into reality. My advice to her was probably not what she expected: I told her to research, intern and learn so she can blaze her own unique path with her own unique footsteps. I would not be introducing her to any television execs.
    Way harsh! Why won't you give a sister a leg up, 'Toos? More »
    05/14/07
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    Comment by BlinkyMcChuck: Can the Krazy Kats please do an Alpha Kitty special? more » | Other threads

  • drink up the 'toos

    Is The 'New Yorker' On 'Toos's Media Diet?

    We know that Atoosa Rubenstein wishes the Times had "more color and less words," but how does she feel about The New Yorker? Perhaps some insight can be found in her latest MySpace post, in which she writes, for a change, about how she believes in her dreams and you should too. "The Alchemist by Paulo Coelho is my guidebook to life. I'll probably talk about it again, but something about it reminded me of what we talked about last week regarding us being Alpha Kitties — girls who follow their dreams," she says before quoting that book, which is like The Celestine Prophecy crossed with The Secret, but dumber, at length. More »
    05/04/07
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    Comment by toocheapfortherapy: "There are unplumbed depths to the 'Toos." The hubby might disagree. more » | Other threads

  • the 'toos is loose

    Alpha Kitty To 'Times': Be 'HuffPo'!

    "I have spent the last decade eating... uh... I mean reading, sweets exclusively. One might even say I'm addicted. Before I drink my morning sugar-free (ironic) Red Bull, I've already gobbled up The New York Post (horoscopes first, Page Six second) and Women's Wear Daily's Memo Pad column. Then, I pretty much subsist on MySpace—the micro-media Lothario that stole me away from the old man—with jolts of Perez Hilton when things get too sweet. (He is my Sour Patch Kid.)" That's the digital impresario Atoosa Rubenstein, whose new job is telling the fogeys who read Forbes.com how to understand the internet tubes. More »
    05/02/07
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    Comment by dilemma: why is it okay for someone who has Run A Magazine to admit that they're functionally illiterate? why? why... more » | Other threads

  • remainders

    Lindsay Lohan Is Anywhere

  • We love it when People Photoshops out those Us Weekly backgrounds behind Lindsay Lohan! More »
04/27/07
2,293
11

By Doree Shafrir

Comment by Scout: I can't believe People Magazine left the word VICTORIA in the photo. Her name is Lindsay, after all. more » | Other threads

  • media parties

    'How Sassy Changed My Life' Book Party

    Lower East Side bloggerbar Lolita had a decidedly high school-ish vibe last night—a generation of ladies whose lives were so changed by Sassy magazine that they grew up to work in the media gathered there to fete the publication of Marisa Meltzer and Kara Jesella's book about that seminal teen mag. Doree and Emily were there. So was Atoosa Rubenstein. More »
    04/26/07
    6,454
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    By Emily Gould

    Comment by Trackback: from wikipedia.com Last month, Faber Faber published How Sassy Changed My Life: A Love... more » | Other threads

  • atoosa rubenstein

    Atoosa Rubenstein: 'Seventeen' Sells Hate

    Hello, and welcome to the stream—make that majestic gushing river— of former Seventeen editor Atoosa Rubenstein's consciousness. Today, you might want to wear your life preserver! "What a week, huh? And the media has been making it worse! All the airings of the killer's video were just pouring salt into the wound of our nation. I can't imagine how the families of the victims felt. My heart is with them forever. But my beef with the media extends beyond their coverage of the tragedy. What did you think about the Alec Baldwin voicemail message that's been going around the internet?" Whoa, hold onto your oars! We're about to make a hairpin turn towards some even choppier waters. More »
    04/20/07
    6,387
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    By Emily Gould

    Comment by Clevertrousers: Good Christ - those Gap puffy shirts are REAL? I've been walking by the Gap on 42nd and Broadway with... more » | Other threads

  • advertising

    Penn Commuters Berated By Snotty Europeans

    This morning outside Penn Station, some young fellows were distributing fake anti-promotional literature "protesting" the new high speed Europe rail system. (Paris to Frankfurt in under four hours!) First of all: Ooh, fake negative ad campaign. Second: Are commuters from Lynbrook and Bayshore really the target market for RailEurope promotions? (Paging Long Island's Atoosa Rubenstein!) But really we're not sure they can afford the exchange rate. And finally: Why is Europe fucking with us and our asstacular and sad—yet pridefully, pants-pockets-tearingly American!—trains? Fine, so Luxembourg to Paris is 231 miles and their new train takes 2 hours and 5 minutes; Manhattan to East Hampton is 103 miles and it takes nearly 3 hours on the LIRR. But unlike France, at least we have our international reputation to keep us warm at night. Oh and we get to drink Coors on our trains, so there. —choire More »
    04/18/07
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    By Choire

    Comment by FeveredJoy: (I'm English - trust me, British Rail is a fate worse than death) more » | Other threads

  • atoosa rubenstein

    VA Tech Tragedy Addles Atoosa Rubenstein's Mind

    When I find myself in times of trouble, Alpha Kitty comes to me, speaking words of wisdom:
    My thoughts and prayers are with all the victim's families, the survivors, the students and faculty of Virginia Tech. My friend Billy once wrote a song that had this line: "I don't know gone without goodbye." That rings so true in this situation - all the family and friends who lost someone without being able to say "I love you" one last time. I hope we can find the light in all this darkness, so we can gather together and create something good out of so much bad.
    Amen, Atoosa! But wait ... "Gone Without Goodbye" was written by Backstreet Boy turned Christian Contemporary soulmeister Brian Littrell, right? Have the Virginia Tech atrocities caused Atoosa to forget the name of one of her own friends? Oy, the terrorists (or whatever) really have won. Oh, Billy Mann. Never mind. Atoosa has won. —Emily More »
    04/18/07
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    By Emily Gould

    Comment by Debussy Fields: There were 32 victims, not including the shooter. Did only one of them have a family or does the 'Toos... more » | Other threads

  • gawker

    The Gawker Ombudsman: I AM OLD AND THERE IS TOO MUCH YELLING!

    I am going to use this column to do something I will never be able to do again—convey my first impressions of intensive Gawker-reading. Until I was asked to consider taking on this job, I had been only a casual reader, mainly clicking on the Stalker map to track the whereabouts of Kelly Ripa (Kelly: I know you love me! Why do you insist on playing these games?). Since that day, I have read more Gawker than is typical of any but the fruitlessly employed and Kurt Eichenwald's lawyer. More »
    04/17/07
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    By abalk2

    Comment by ChurlishSpice: There's a reason why the escort service keeps cancelling. more » | Other threads

  • media

    Media Bubble: Nappy Headed Nos

  • Can Don Imus maintain his moneymaking capabilities? 'Cause otherwise he's just some loudmouth hick in a hat. [NYT] More »
    • 04/11/07
    1,044
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    By abalk2

    Comment by tonilost: Isnt he ancient as well as being a millionaire? He should just retire and flip em off on his... more » | Other threads

  • don imus

    Alpha Kitty Solves Whole Icky 'Racism' Thing

    Prominent media figures are climbing over each other to offer their opinions on the Imus affair, but, until now, we had yet to hear from one of the most important voices of the age. It was worth the wait. More »
    04/10/07
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    By abalk2

    Comment by the-cubicle-dweller: Someone push on her boobs to get her brain back into her head. more » | Other threads

  • atoosa rubenstein

    'Toos Reveals Why She Left 'Seventeen' Again

    Often—okay, always—former Seventeen EIC Atoosa Rubenstein finds herself pondering the time when she came to a crossroads in her life and decided to free herself from her "corporate sugar daddy" and strike out on her own to start her fabulous new [TK]. Today she wanders down memory lane again and realizes what really inspired her to leave her cushy job: German poet Rainer Maria Rilke!
    I felt very unsure about my own future last year. For the first time in my career, I wasn't enjoying myself anymore, yet I wasn't exactly sure what I wanted to do next. And on top of it, I was so confused as to why I was suddenly at a loss for answers. Then I came across the following quote from Rilke: "Have patience with everything unresolved in your heart and try to love the questions themselves, as if they were locked rooms or books written in a very foreign language. Don't search for the answers which could not be given to you now, because you would not be able to live them."
    A very foreign language indeed. —Emily
    04/09/07
    1,674
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    By Emily Gould

    Comment by beetlejuice: I find it interesting that the one Rilke passage our little bookworm 'Toos chooses to quote is the same one... more » | Other threads

  • atoosa rubenstein

    Atoosa Rubenstein Is Proud Of Her Greatness, Aren't You?

    Today's lesson from former Seventeen editor Atoosa Rubenstein: Affirm your greatness. Do not be one of those girls who hides her light under a bushel, engages in self-deprecatory behavior, or apologizes. It will keep you from embracing your inner 'Toos. Without pride, how you pull off a brass-knuckles-sized ring that spells out Big Momma? More »
    04/03/07
    5,406
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    By abalk2

    Comment by C.H. Sanson: @JupiterPluvius: You bring up an excellent point which I cannot contemplate during Holy Week. "Your greatness sits inside you waiting for... more » | Other threads

  • media

    Media Bubble: Is It Zell By A Hair?

  • Sam Zell is the probable winner in the battle for Tribune. News of the end of this fucking story could come as early as this morning. [LAT] More »
    04/02/07
    1,147
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    By abalk2

    Comment by Cheap Shot: OMG, that toos photo has just destroyed the Saw image of her I held for some time. more » | Other threads

  • atoosa rubenstein

    Atoosa Rubenstein Raises Self-Awareness

    You know why former Seventeen editor Atoosa Rubenstein loves you? Because you're not shallow. Well, at least, not all the time. Sometimes you're deeply concerned about serious issues, just like her:
    The one thing I love about you - is that you care about more things than just the stuff some people THINK you care about (ahem - hair, guys, etc). That's why I need to make sure you're informed about a disorder called Autism. (The first time I officially heard of Autism was in the movie, "Rain Man" with Tom Cruise).
    Maybe this is what Atoosa meant by "Don't Be Afraid of Dumbing Down." But even so, it begs the question: when did she first unofficially hear of Autism? More »
    03/30/07
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    By Emily Gould

    Comment by batmale: Why do the most ambitious people champion the most mediocre pablum? There may be nothing worth aspiring to in the... more » | Other threads

  • atoosa rubenstein

    Atoosa Schools 'Forbes' Fogies Re: Interwebs

    A week after accidentally spamming a bunch of her MySpace friends, former Seventeen editor Atoosa Rubinstein has clambered back into the saddle—in order to tell Forbes readers how to use the internet effectively! Okay, our heads just exploded. Like, it's not that our favorite cat lady's 7 Tips for Joining Atoosa's Troops (Don't Put Your Brand On A Pedestal, Recruit Web Talent) are off-base at all. In fact, they're just as firstgrader-simple as the folk art that accompanies them. But what on earth qualifies Atoosa to dole out this kind of advice, her number of MySpace friends? Her thriving web-based business that, uh, still doesn't exist yet? More »
    03/29/07
    2,699
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    By Emily Gould

    Comment by Clevertrousers: Sweet and fancy Moses - the 'toos thinks that putting Katie fucking Couric on the interwebs is going to help... more » | Other threads

  • atoosa rubenstein

    Is The 'Toos Spamming Her MySpace Friends?

    One of Atoosa Rubenstein's MySpace friends has received a couple of vaguely menacing messages from the former Seventeen editor! Well, actually, only this one is menacing. The other one is only menacing if you think that free-Starbucks spam is menacing. (So, yes, it's menacing). It's after the jump. Looks like the 'Toos has been hax0r3d! "LOL Change your password!" 21 year old ~*~Ale~*~ suggests. Sage counsel. —Emily More »
    03/22/07
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    By Emily Gould

    Comment by Thatgirl: I predict a soul searching blog about how "The 'Toos does too have feelings and hacking hurts!" is in the... more » | Other threads

  • atoosa rubenstein

    The 'Toos Needs Your Prom Tips

    Former Seventeen editor and current MySpace queen Atoosa Rubenstein is going to the prom! Okay, not really—but she is going on a television program to discuss the prom. And she wants to include some tips from YOU. Yes: YOU. "Do YOU have any advice for parents about prom? Think about a parent who is terrified that their kid is going to get super drunk, do drugs, have sex or whatever. Is there anything sneaky that parent can do to protect their kid and feel more at ease on prom night?" Trans: "Please sell out your fellow teenagers." Guess what? Atoosa's tribe doesn't immediately get behind her on this one, for some reason! More »
    03/20/07
    6,407
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    By Emily Gould

    Comment by GorgeousGeorge: Evidently, "realism" is a lost art in breast enhancement surgeries these days. more » | Other threads