<![CDATA[Gawker: bad ideas]]> http://tags.gawker.com/assets/base/img/thumbs140x140/gawker.com.png <![CDATA[Gawker: bad ideas]]> http://gawker.com/tag/badideas http://gawker.com/tag/badideas <![CDATA[When Santa Gives You a Pap Smear]]> Ho ho ho! How can we ruin your Christmas today? I know: a public service campaign that instructs men to purchase pap smears for their special women as holiday gifts.

Nice in theory (pap smears save lives! and it's usually somebody else's bacteria-laced insertable body part that necessitates them anyway) but definitely not to be deployed by relationship amateurs, the gift of a cold speculum shoved up your cooch is CBS' idea of a PSA:

Want to do something special for your woman this Hanukah? Schedule her Pap smear. Just a schmear could save her life. Give her the gift that will light up her menorah.

In some ways, this is genius; it is hard to imagine a creepier actor, or a more gag-worthy imitation of a New Age midwife's waiting room. Must be going for the "awkward laughter" angle.

The pervy Grinch behind this PSA, Matthew Margo, explains how he came up with the campaign while eavesdropping on a pair of female diners at an Italian restaurant:

From what I could gather, the problem was that the gynecologist's instrument is refrigerated. I thought I heard the words, "Really cold spatula!" But I later learned that the gynecologist's instrument is actually called a "speculum" ...

In any case, I shuddered at the thought of a cold instrument being used for such a medical screening and hardly noticed as the waiter shaved large chunks of parmesan cheese onto my side plate.

The tool formerly known as "speculum" shall henceforth be called "large parmesan chunk spatula."

So, CBS gets an 'A' for "raising awareness," but to the handful of clueless gentlemen who will inevitably take this seriously and/or think they're so funny and/or want to do their girlfriends' vaginas a holiday favor: You have to be really comfortable with each other to pull this off. Like, twelve times more comfortable than discussing menstrual cramps. If you've helped her identify and treat a yeast infection or popped ingrown hairs on each others' mucous membranes, you might be getting there. And whatever you do, do not buy a pap smear for your mother, daughter, sister, or anyone else related to you in a familial way, which is enough to put you on the sex offender list in 12 states and the Mariana Islands.

Let us conclude, now, with a single terrible image that resembles a robotic duck-billed bird-monster when not in use.

[NYDN] [FutureMediaChange]

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<![CDATA[How Not to Advertise an Alcoholic Beverage]]> Bad enough the lady is drinking and driving with only one hand because she's holding a (hallucinated?) dragon in the other hand. Also, her eyes are closed. [Copyranter. Click to enlarge.]

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<![CDATA[Magazine of the Future Ruined by Magazine Delivery System of the Past]]> Esquire decided to SAVE MAGAZINES this month by putting another weird little "hold it up to your webcam" hologram augmented-reality gizmo on the cover, but alas: the magical doohickey is obscured by the address label. Curse you, ignoble media irony.

UPDATE: Official response from Esquire's PR firm, Dan Klores Communications:

Hi Hamilton,
I saw your post on our December issue. I just wanted to note that the address label is in fact peelable, and if it gets stuck, there is an additional cover marker on page 8.
Just letting you know in case you want to correct your post.

There is no "peel" in the word "FUTURE."

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<![CDATA[Hit a Bitch to Stop Domestic Violence]]> You know what would be a good way to stop domestic violence? Set up a free website called "Hit The Bitch" where you can use your computer's mouse to simulate beating that mouthy bitch till you're "100% Gangsta." But then!

Oh ho! Not so "Gangsta" after all, are you? In fact you are 100% of something else, which you may not be so pleased with, tough guy! It takes about ten virtual bitch slaps in the girl's face to get to this screen so don't give up before she's thoroughly bruised. You'll want your kids to play again and again. [Adfreak]

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<![CDATA[Mickey Mouse's 'Naughty' Makeover Promises to be Disturbing]]> Disney's beloved panda-rodent mascot is getting a video game makeover, and it'll give you more nightmares than the time he emptied all those buckets for that jerkface sorcerer. Because this time the nightmares might be, um, sexy?

Warren Spector, creative director of the firm developing the frighteningly three-dimensional Epic Mickey game, explains that everyone's favorite balloon-head is getting the My Scene Barbie treatment:

"I wanted him to be able to be naughty - when you're playing as Mickey you can misbehave and even be a little selfish."

The sexual creepiness here is subtle, which almost makes it worse, because you start wondering if maybe it's all in your head, and you're just the kind of perv who reads a sentence about an "adventurous, enthusiastic and curious" child-like character and suddenly starts wondering, wait, what is the third G in GGG? And: Well, his feet are pretty big. And: In retrospect, he always did dress a bit like a Chippendale dancer.

But seriously, ever since "naughty" crossed paths with "nurse" and "maid" and every female on Hugh Hefner's dance card, it should really just be off-limits to people whose jobs involve children. Luckily, Spector assures us that "Mickey is never going to be evil or go around killing people," mostly because the imagining of him as a coyly naughty-but-nice seducer is psychically troubling enough for one generation.

But the clearest sign of Epic Mickey's rapidly approaching failure is was a bad idea is the fact that it was "dreamed up" by "a group of interns" in 2004. I will do my best to refrain from drawing a gross generalization of what this corpus of Disney video game interns may be like—and what sort of sexual energies they may or may not be subconsciously channeling into their summer projects—but if you have ever entered a room (preferably in a darkened basement) where four, five, perhaps six male video game aficionados were fragging their way through a digitized slumber party, you will know that there is a particular odor of gamey, over-testosteroned adolescent male je ne sais quoi that will attack your sinuses and gag you as though a sweaty gym sock has just been stuffed down your throat. And that will be the scent of Epic Mickey: Stale, festering horror.

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<![CDATA[Monuments to Hubris: The New Tech HQs That Harbinger Doom]]> Historically, big tech companies start building new gigantic corporate campus instead right before they implode. Oh, look: Yahoo's drawing up plans for a 42-acre project and hadn't laying off thousands of workers.

Yahoo's proposed new HQ in the Silicon Valley town of Santa Clara would be big enough to house 7,000 additional staff, according to former Valleywag Nicholas Carlson, at Business Insider. The company continues to try and push permits for the plan through the city's approval process despite plenty of available office space in existing Silicon Valley buildings.

We've seen this movie before. It does not end well:

It's worth noting that Yahoo's plans have been underway since three years ago, when the company bought the land in question for $112 million. Seasoned real estate developers know it often makes more sense to obtain city approvals before canceling a project, since the approvals can usually be transferred to a new owner, making the underlying land more valuable. So Bartz is not necessarily at fault for Yahoo's hubristic plans. But that doesn't make her any less likely to be the victim of what they portend.

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<![CDATA[Dead Man Thanked For Being in Ad]]> David Spade had his sniveling say about the DirecTV commercial he did with Chris Farley's ghost. Now, one of the guys who wrote the commercial writes a fair, reasonable blog post about his intentions. Okay. But he ends with this:

We miss you, Chris. Thanks for doing it.

Uh. You're welcome?

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<![CDATA[Right On Time, It's a Diamond-Studded Hershey's Kiss]]> "Do you love chocolate almost as much as you love diamonds?" Yes, and??? Long have I waited to meet others like me: Wealthy lovers of gaudy jewels and cheap candy. If only...

Ah, good. There is a new consumer item that combines the unmistakable look of a Hershey's Kiss with the elegance of sterling silver, white gold, and diamonds. Perfect timing on the release date, too, macroeconomically speaking. You're all invited to the launch party. Especially you poors! You people love chocolate.
[UPDATE: Oh and a $3 million diamond-studded bra by Victoria's Secret? Seems unnecessary.]

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<![CDATA[CBS News: Just Forget About Letterman]]> Where was CBS on that whole David Letterman affair scandal, hmmm?? Oh yea: They were airing hours upon hours Letterman's own explanations of it. Which were masterful. Now, CBS News wants to get to the bottom of it. Meh. Don't.

The NYO says that Armen Keteyian is out bulldog-reporting the story already, upholding the integrity of the news side and whatnot. Why? First of all, CBS is hopelessly, hopelessly conflicted, Chinese wall or not. Digging up serious dirt on the network's biggest late night star just doesn't pay. Second, the scandal's already been—and will continue to be—overcovered by the other networks, and the tabloids, and everyone else. Third, see point one. The only three possible outcomes to a CBS News investigation:

1. They turn up pretty much the same stuff as everyone else, meaning it was a waste of time.
2. They turn up more dirt that makes Letterman look bad, meaning they screw their own network. In this case, their report either gets censored to some degree by the corporate types, or they run it as is and still get accused of pulling punches due to a conflict of interest, because they do in fact have one.
3. They turn up dirt that makes Letterman's accuser (also a CBS employee!) look bad, and get accused of trying to help Letterman out.

So, just skip it, guys. Have you looked into baby kangaroos? People love that shit.
[Pic: AP]

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<![CDATA[Rush Limbaugh To Judge Beauty Pageant]]> Great. Wonderful. Rush Limbaugh is going to be a celebrity judge at next year's Miss America pageant.

Congrats to the Miss America organizers for finding a celebrity judge precisely as revolting as Miss USA's Perez Hilton! Now you just need a stupid contestant to become a political martyr and your 2010 media strategy will be basically mapped out.

And, black contestants, don't get your hopes up.

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<![CDATA[AP's Betting the Farm Microsoft Will Crush Google]]> The Associated Press, self-declared enemy of internet evildoers, says it has seen some awesome new Microsoft search technology — top secret stuff — that will return its content to a position of total world domination. Google is so history.

According to Harvard's Nieman Journalism Lab, AP CEO Tim Curley (pictured) recently let slip at a Hong Kong gathering of journalists that the AP hasn't even talked to Google as part of its complete overhaul of the way it syndicates content online. Why bother, when Microsoft is clearly so lethally good, online? "They know how to have a conversation," for one, unlike a certain other tech giant, plus they gave AP this, just, killer demo:

Microsoft this month has some new technology that it's unveiling that will be much more visually dramatic than anything you've seen before. Multimedia in ways you haven't thought about yet. We've seen it, we've seen the technology.

Oh, and Microsoft also just happens to have basically promised to give AP top ranking — "privileging" their content, as Nieman puts it — over other sources reporting the same news. Never mind if other sources add information to a linked AP story, or generate lots of buzz by using an AP link to launch an in-depth opinion piece. Quality = AP, always. Which is why Microsoft Bing will rule the internet, real soon now. What could possibly go wrong?

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<![CDATA[Amazon's Very Big, Very Small Kindle Expansion]]> Amazon's a modern day Don Quixote. The company will expand its Kindle service across the globe, but won't look past the device's book-related origins. No touchscreen here. And, thus, no competition for Apple's forthcoming tablet. Silly Jeff Bezos! [Reuters]

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<![CDATA[Kiehl's Encourages Your Profane Feedback]]> Goody, Kiehl's has put up one of those "Make Your Own" cartoon websites, which is always a bad idea, PR-wise. Weird that this was the default text though, right? [via Adfreak]

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<![CDATA[Kids These Days!]]> A 15-year old was charged with illegal tattooing after being "cool" and branding his friend.

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<![CDATA[Do We Need Another Eastwick?]]> John Updike's The Witches of Eastwick has been a book, a film, a sequel and people have twice tried — and failed — to make it into a television series. Now ABC has done just that, but is it wise?

In a word: no. When Updike wrote the book, he wanted to break free of his generally misogynistic mold and created women who weren't whorish, stupid or baby killers.

Some argue, yes, that the portrayal of women as witches only reinforces negative stereotypes, but Updike disagreed. "Let us respectfully construe the word 'witch' as 'free woman," he explained, while also assuring critics that the book was "one attempt to make things right with my, what shall we call them, feminist detractors." Political or no, the book was pure Updike: a dirty, satirical examination of American ways.

While most of the original's sumptuous descriptions couldn't be directly translated to film, at least the 1987 adaptation provided an excuse to bring three lovely actresses — Cher, Michelle Pfeifer and Susan Sarandon — onto one screen. Plus, it's pretty damn good and was wildly popular, which explains why Hollywood types continue to salivate over the story of three magical women and the man they love, Darryl von Horne. Separate pilots were shot in 1992 and 2002. Neither made the cut, obviously. So why would ABC have a go?

It's unlikely they wantto make a feminist statement, nor do the show's previews have much hint of satire — or even brains. And certainly a network show can't be as sexy as the book or the movie, although the writers will definitely try.

No, the network appears to be trying to capitalize on pop culture's supernatural obsession while also attempting a revival of its Desperate Housewives brand of quirky soap. None of that should be surprising considering the remake mania that has swept the nation as of late, not to mention the recent spate of spooky soaps.

But will viewers buy it? Who knows. The reviews haven't been great. Washington Post critic Tom Shales already says he wants it to "disappear," while the Boston Herald says the show has "all the markings of being an early casualty of the season." That's not very promising. This writer loves the show's more recognizable stars, Lindsay Price and Rebecca Romijn, and I hope it doesn't get axed right away, but even on paper this sounds like an unnecessary, doomed mission, so I'm not holding my breath.

It's hard to know what Updike would say about this whole mess, because he's dead, although this quote may provide a hint: "Americans have been conditioned to respect newness, whatever it costs them." That's obviously no longer true.

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<![CDATA[Have Gun, Will Travel Could be Horrific Reality]]> Have the political gods gone crazy? It would appear that way, because the Senate voted to allow Americans, who aren't always the most stable of folk, to carry unloaded and locked guns on Amtrak trains. How can this be good?

Sen. Roger Wicker, the Mississippi Republican who sponsored the bill, boiled the issue down to that pesky Second Amendment:

Americans should not have their Second Amendment rights restricted for any reason, particularly if they choose to travel on America's federally subsidized rail line.

Wicker's reasoning, though rational from a right-wing point of view, seems to contradict his past stance on America's safety, like post-9/11 security moves:

It is no coincidence that our country has not been attacked since 9-11. Our initiatives to protect the homeland and aggressively take the fight to the terrorists have been factors in that success.

One of those initiatives was to ban firearms on Amtrak trains.

Considering the amount of vitriol that has infected town halls, awards shows, tennis matches and even Presidential addresses, the addition of guns to travel plans, which often bring out the worst in people, gives us chills. Luckily, the House will have a chance to shoot down this legislation.

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<![CDATA[Despite the Odds, Huffington Trying Hand at DC Drama]]> Is there anything Arianna Huffington can't do? Well, we'll all see, for the Internet queen's about to jump into prime time television. And, of course, she;s not jumping too far from her roots.

The Hollywood Reporter passes on word that Huffington has joined forces with How I Met Your Mother executive producer Greg Malins to concoct a new ABC series about three newbie Congressional members trying to make their way in our nation's capital:

The 20th Century Fox TV-produced project centers on the friendship of three freshman members of Congress — two men and a woman — who live together in D.C.

"One is swept up in the movement of change and goes to D.C. to make a difference; one has been in politics for a long time; and one is a master of the media and sound bites," Malins said.

The project will draw inspiration from real-life Washington figures.

Apparently Malins and company think DC is the hottest ticket in Hollywood. You know, because Barack Obama has made the District cool again. But has it really?

A number of DC-based shows tried — and failed — to make it to the small screen this season, yet television big-wigs axed the ideas. And, honestly, we can't blame them. Our nation has become hyper-politicized and the very thought of a fictionalized account of our collective national struggle seems, at best, a lame attempt at zeitgeist-related desperation.

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<![CDATA[NYC Considering New Front in Smoking War]]> Alright. This has got to stop. After banning smoking in bars, New York City officials are now thinking of extending their totalitarian grip to public spaces. Will the madness never end?

No, apparently, for City Health Commissioner Dr. Thomas A. Farley wants to prohibit smoking at beaches and parks. The move, he and his allies claim, will help reduce smoking rates, which have fallen since a ban on smoking in bars.

Of course, Cheryl G. Healton, who heads the anti-smoking group American Legacy Foundation supports the move:

There is no redeeming value in smoking at beaches or parks, Anyone who has sat behind someone smoking a stogie can tell you that. The health risks are real. Secondhand smoke is deadly.

Yeah, that's true: second hand smoke is deadly, but it's hardly the most annoying thing about public parks. Children, for example, are exceedingly annoying, but there's no ban on them. But, seriously, parks are outdoor, public spaces. The very idea of banning smoking there is an affront to American ideals. How can a city government even consider enacting such a ban? It's insulting. If a smoker wants to light one up while enjoying a picnic, that's their business. It's an open space and well within their right. But, we suppose the city has more power than some tar-lunged ash bag. And that's sad.

Image via Auntie P's flickr.

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<![CDATA[Ashley Dupre's Tabloid Symbiosis]]> Ashley Dupre and the New York Post have finalized their deal: Ashley will give the Post exclusive interviews and sexxxy exclusive photo shoots in hooker heels. In return, they'll play like they're on her side. Everybody wins, except Ashley Dupre!

Over the weekend, the Post's magical resurrection of the Spitzer hooker scandal hit its peak. Instead of taking our advice and either disappearing or becoming a self-sustaining business mogul via pornography (either one of which would make her the master of her own fate and Money$$), Ashley foolishly chose to "get into bed," HEH, so to speak, with the dirty tabloid, in exchange for some "publicity" for her "musical career." It is a trick, Ashley! Give up this "musical" "career" at once and get as far away from the Post as possible!

The paper extracted the following things from the empowered young woman over the weekend:
1. Sexxxy photos.
2. Exclusive debut and video for her craptastic new pop song.

In return they gave her a puff piece calling her a "poster child for redemption." LOL! Oh and an explanatory piece on her tattoos. That too. And the Post's most painful concession (if you're a music critic): A positive review of her new single, "I Feel So Alive Without You." It's in the paper, but not online. That may have been a concession to Dan Aquilante, the critic forced to write this:

Unlike her first single, "Inside Out," a molasses-tempo ballad, this new tune has youth appeal in its complex melody that segues from a rock opening to a poppy chorus and ultimately plays with an unplugged acoustic bridge. Dupre should consider weaving in a quick rap for good measure.

Yes, weaving in a quick rap usually gives these things a touch of class. Aquilante didn't let this mandatory positive review go through without exacting his revenge in the kicker:

Ask any rock star and they'll tell you it's all about hooks, looks and the smarts to know how to take advantage of an opportunity when it falls into your lap — Miss Dupre has an abundance of all three qualities.

References to hookers and lap dances. You see Ashley, this is just the nature of the game. It was actually impressive when you turned down multimillion-dollar porn offers in the wake of the Spitzer scandal and went quiet for a while. What you don't realize, Ashley: the New York tabloid industry is shadier than the porn industry. And the tabloids don't even pay you.

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<![CDATA[MSNBC's Continues Tradition of Airing PTSD-Inducing 9/11 Footage]]> There are many ways to memorialize the eighth anniversary of the Sept. 11 attacks. This morning, MSNBC chose the worst: re-airing the tape of their coverage from that terrible morning.

It's not clear what they were trying to gain or who they were trying to serve by the stunt. Even at Fox — which repeatedly used the horror anyone felt that day as an excuse to push all sorts of ill-fated policies — they spent the morning airing live pictures from the memorial service at the Pentagon. So did CNN.

MSNBC did this last year, too. Even posting a news quiz on their site to see how much info you were absorbing. All we learned — before we quickly turned the channel — is that this is a dumb tradition that MSNBC ought to stop.

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