NEW YORK - Wall Street is roundly rejecting news out of General Mills (GIS) indicating that it will roll out “Tiny Toast,” its first new cereal product in 15 years, later this month. The cereal bowl shockwave could have destabilizing effects throughout the global breakfast economy.
Now there is a product for sale called “Protein Cheerios” and—surprise—it is not a good source of protein, for you, the consumer.
While most public figures have a hard time tweeting without at least one teen asking them to please sit on my face, daddy, the official Twitter account for Tony the Tiger, it seems, is dealing with an special breed of proposition. Because almost any time Tony tweets, the fawning furries of Twitter lose their shit.
Late at night, you may sometimes find yourself being tugged in two directions by the small and insistent hole growing in your stomach. Maybe you want a sweet treat before you lay your head down to sleep. But maybe you want something more substantial—not just the goodnight kiss of a morsel of chocolate, but what Taco…
A craft brewer in Fort Collins, Colorado caused quite an uproar among seasonal cereal fans when it bought a grocery store's entire supply of Count Chocula cereal earlier this month
I would not say that the cereal in the box was given to me. What I would say is that, through a series of events, I came to have access to the cereal in the box.
In a new report by the Environmental Working Group, a health-based research organization in D.C., it was revealed that children are ingesting dangerous levels of vitamin A, niacin, and zinc in fortified cereals whose added nutrients were calculated based on an adult diet.
America has a proud tradition of breakfast cereal, dating all the way back to John Harvey Kelloggs' crackpot theories on cornflakes and masturbation prevention. Now, the cereal industry is turning to a new generation of crackpots: people like you.
Consider the humble cereal bowl. It holds food, which is useful. But then it becomes dirty, and you have to wash it, a chore that steals away precious seconds of your very busy day. So fuck it. Skip the bowl. Just combine the milk and cereal in your mouth and...
If you have always wanted to have a confusing four word conversation with Jay-Z while he laughs at you, now is your chance: He is currently responding to fans on Twitter. And laughing at them a lot, via the hashtag #mylaugh. The vibe is kind of weird. Sort of like if you and Jay-Z ran into one another at the grocery…
Ryan Gosling memes are a dime a dozen. Which is why it takes some serious skill to make the best one.
So, says here that Lucky Charms' new advertisement is targeting not children, but "adults who as kids grew up with Lucky the Leprechaun and are apparently running back to him in search of some feel-good nostalgia." I guess the General Mills™ corporation just likes throwing away money these days, because all of the…
Don't let anyone tell you what isn't art. But I'll tell you what this art is: delicious. Ernie Button is a Phoenix-based photographer who has been thinking way too much about his breakfast table recently. He's constructed landscapes, both natural and manmade, using Arizona backdrops and cereal foregrounds. And he's…
Have you noticed that all your Frosted Mini Wheats have been tasting really rusty lately and that any time you eat a bowl your tongue gets sliced to ribbons and your mouth fills up with blood? Nothing new there but, in an odd coincidence, the Kellogg Company has issued a voluntary recall of 2.8 million boxes of…
Sugar cereal! Plan B! Nocturnal diabetes! Elderly presidents! Breast cancer! Parkinson's dancing! Bedbug breeding! Marathon hearts! And America's most and least healthy states, revealed! It's your Wednesday Health Watch, where we watch your health—grrrrreatly!
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Speaking of the laughable campaign to make breakfast cereals like Lucky Charms "healthy," here's a nice selection of revamped cereal boxes that guerrilla-ish artist Ron English left on a shelf at a grocery store in Venice, California. Kellogg's really should release "Sugar Frosted Fat."
Whether you're a child, an adult desperately trying to cling to the bygone symbols of childhood, or simply have a poorly developed palate, the fact is, you love Cap'n Crunch™ brand breakfast cereal, despite all of the good reasons not too. Well, good news, corn syrup fetishists: contrary to published reports, your…
These futuristic cereal boxes use metallic-ink-based circuitry to light up and animate the packaging. They can even communicate with nearby hand-held devices to let stores know if the cereal has been expired. If these don't get your attention nothing will.
Nothing like waking up to a horrible smell that makes you barf in the morning. Kellogg's has recalled 28 million boxes of Apple Jacks, Corn Pops, Froot Loops and Honey Smacks because they stink.
Kindly Kellogg marketers have agreed to take the big huge banner that says "Helps your child's IMMUNITY" off boxes of Cocoa Krispies, but that doesn't mean that Cocoa Krispies is not basically superhealthy vitamins, for your family!
