RSS
Gawker
Diets
Posts Tagged “
Diets
”
Diets
alex bogusky
Ad Man's Diet Book: Hoax, Or Just Bad Idea?
When Alex Bogusky, the ad guru for Burger King and Domino's Pizza (among others), announced last week that he is publishing a diet book, the general reaction was, "Ha, hypocrite Whopper-seller." An alternate theory, though, is that the book is part of some elaborate hoax, or will turn out to be the peg for a new Bogusky ad campaign. But if it is, he's doing a good job keeping it a secret; Burger King and Domino's, the two fatty food-touting clients most obviously affected by the book, had to find out about it by reading a news story: More »
alex bogusky
Whopper-Selling Adman Tells You How To Lose Weight
Alex Bogusky, the it-boy ad wizard who thinks up all those Burger King commercials, is worried about America's fat ass! So he's writing a new diet book called The 9-Inch Diet. Oh sorry, we see that it's "not just another diet book." This one has added expertise: More »
advertising
Skinny Models Turn Women To Masochists
Ladies, have a look at this ad featuring skinny supermodel Kate Moss. How does it make you feel? Wait, let me tell you how it makes you feel: it makes you hate your own body, but really want to purchase that handbag Kate Moss is advertising! What am I, psychic? No, I'm just telling you what the advertising industry has discovered in a breakthrough new study about skinny models. Women love to hate themselves and keep coming back for more, apparently! More »
marketing
Only Spending Can Save Our Fat Dogs
American dogs, like American people, are turning into a bunch of dumpy, couch-ridden fatties. But the pharmaceutical industry is rushing to the rescue! Slentrol, a diet drug for dogs, recently launched a new ad campaign [NYS] to convince guilty dog owners that what their mutt needs is chemicals, not a stick thrown a long way, over and over. Furthermore, some stern doggie personal trainers are warning about the dangers of "the wrong kind of exercise"—specifically, "uncontrolled play." Give those dogs a structured exercise program and diet drugs at once, foolish yuppies! More »
asking for it
Emily Brill, Ex-Fattie: "I Do Feel Like a Cancer Survivor"
Here's a heartwarming adage from my grandmother: "You can never be too rich or too thin." (Can't wait to see you this weekend, Safta! Yes, I'm laying off the matzo.) Emily Brill has always been rich, but hasn't always been thin. In fact, she was once chubby in a spoiled 10 year-old kind of way, which makes sense because she is the daughter of media millionaire Steve Brill, so she probably got to eat allll the candy she wanted to. But now Emily is thin. And on her blog, she announced that she'll do whatever it takes to stay that way. More »
diets
Fat Food Critic Has Death Wish
Did you know that people who write about food for a living tend to be fatties? It's true! Except for the Times' dreamy James Bond of gastronomy, Frank Bruni. The point is that some food critics have realized that scarfing down daily heapings of pork bellies and passing it off as a professional expense is no guarantee they won't keel over from a heart attack, and is a guarantee they will have a hard time seeing their own genitals. Even pork-loving wild man Mario Batali is threatening to start exercising! By chasing a greased sow in his Crocs, perhaps. But even while some of the wiser gluttons are easing back, says the Times, their stupider brethren—embodied by one man—just can't stop with the sausage: More »
fat is for the poor
