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Posts Tagged “

Energy

economy

Trust No One On Oil Prices

Oil was $140 a barrel on Monday, now it's below $133 a barrel either because Vladimir Putin farted or the U.S. released its fuel stock figures — we're not sure. Is Peak Oil real, or is the myth driving investors to get nutty with an otherwise healthy market? A decade ago, when oil was cheap, it was a "controversial theory," reported in the San Francisco Examiner, that predicted the party wouldn't last very much longer. So why was the conventional wisdom of OPEC fantasists, who warned of "$5 oil," so laughably bogus? (The Economist devoted a cover story to it; see left.) Who made false predictions then, and who's really talking sense about the state of the industry now? More »

energy

Starbucks Shovels More Stimulants Into Caffeine-Addled Masses

It's about time that Starbucks offered weary consumers a little energy with their oversized caffeinated beverages. The coffee chain and infectious disease spreader is now providing the option of a "+Energy" addition to any drink. The new energy formula contains B-vitamins, guarana, and ginseng, which is the same mixture that they toss in most canned energy drinks these days, along with eye-popping amounts of caffeine. What I would like to know is this: what one flavor could possibly taste palatable mixed with every single thing that Starbucks sells, from coffee to tea to fruit-flavored goop? More »

marketing

Outdated Magazine Launches Outdated Product

Just when you thought you'd have to settle for one of those other 23837766992753 energy drink products that don't quite reflect your lifestyle, comes the news that Playboy is finally launching its own energy drink. It has that bunny on the can, and it has energetic ingredients, and it is called "Playboy Energy Drink." The company says it gives "customers a taste of the lifestyle that has always been associated with the Playboy brand." Mmm. So what does it taste like? More »

Yoga drama in Carroll Gardens! Three charismatic teachers left Area—the spa and children's clothing store and toy store and yoga wear and yoga studio South Brooklyn monopoly—simultaneously to start their own studio, leaving a "nasty taste" in Area owner Loretta Gendville's mouth. But maybe she should take a page from of one of her ex-employees' books and be more, you know, yogic about the whole thing: "New York is a great laboratory—when the guy on the subway won't move, how do you make that a yogic moment, instead of flipping him off?" [NYO]