-
good stuff
John Hodgman's Broadcast Correspondent's Speech: Obama Is The First Nerd
John Hodgman nailed an utterly hysterical speech to President Obama at the Radio and Television Correspondents dinner yesterday, slagging on media for a while, before hopefully designating Obama as our first nerd president. Obama's Vulcan salute after the jump. More » -
twitterati
The Day the Twitterati Ate Their Own
Careful what you Twitter! Blogger Ben Leventhal savaged Julia Allison for a brainless tweet. George Stephanopoulos denied inhaling at a White House dinner. And Kurt Andersen just shouldn't have typed anything. Today's 140-character mistakes: More » -
twitterati
The Twitterati Have Many Regrets
Twitter users are a sorry bunch. Especially the media! Errata, excuses, and eye-rolling from today's tweets: More » -
caption contest
"But I need the Mac to find Cyprus on a map!"
John Hodgman, the comedian and author better known for his role as "PC" in Apple ads, pretends to tussle with Brittany Bohnet. Bohnet, who worked for Apple as an on-campus marketing rep and now markets Google Maps, is better known for her appearance in the now-infamous Cyprus video. Note Hodgman's strangely girlish hands, which are barely bigger than Bohnet's. Can you put those facts together and come up with a better caption? The best will become the post's new headline. Yesterday's winner: actionhero11, for "The new free meal program at the Googleplex." (Photo via Brittany Bohnet's Tumblr) -
windows
So What's Up With That New 'I'm a PC' Guy, Anyway?
Do you want to know a little more about Sean Siler, Microsoft's version of Apple's PC parody John Hodgman? Of course you do! Luckily, the latest Microsoft commercial had his email address right inside, and you can email "him" at sean@windows.com. But we saved you the 10 seconds and sent the email ourselves. Here's his response, listing personal factoids like his real background as a Microsoft Program Manager and penchant for brown suits: [Gizmodo] -
advertising
Eva Longoria, John Hodgman clone lead Seinfeld replacements at Microsoft
With Jerry Seinfeld gone, Microsoft's new ad campaign will become an aggressive response to Apple's Mac vs. PC ads, with actress Eva Longoria, singer Pharrell Williams, author Deepak Chopra and a slew of what the New York Times calls "everyday PC users, from scientists and fashion designers to shark hunters and teachers," proudly proclaiming "I'm a PC." In one ad, a Microsoft engineer who looks like John Hodgman, the actor who plays PC in Apple's commercials, will the commercial: "Hello, I’m a PC, and I’ve been made into a stereotype.” More » -
clips
The 5 goofiest computer ads
Microsoft's new Seinfeld ad campaign proves you can't predict success. Here are five goofy ads that worked — plus the clip that probably sold Microsoft on Seinfeld. Above: A parody of Jacques Cousteau's undersea documentaries for Sun Microsystems. More » -
drew barrymore
Who Should Serial Monogamist Drew Barrymore Date Next?
After sufficiently mourning the split between Justin Long and Drew Barrymore by giving our iBook a tearful embrace, we found ourselves facing a familiar Drew-inspired dilemma: figuring out who the serial dater extraordinaire will add to her illustrious list of ex-boyfriends next. Even before sort of settling down with the Strokes’ token hottie Fabrizio Moretti, Barrymore winked and giggled her way into the hearts of a wildly eccentric group of actors, musicians, comedians, sex tape vendors, drug addicts, directors and Firecrotch ranters. She’s aimed high (Leo), low (Feldman), and was an early member of the Lesbian Chic bandwagon. After the jump, we take a look at all her past paramours in order to narrow down our own suggested candidates for the next round. More » -
-
clip
Ricky Gervais and John Hodgeman Explore Superpowers, Breasticles
Would you rather be able to fly or be invisible? The Office and Extras creator Ricky Gervais explains the pitfalls of flight to The Daily Show's John Hodgman. Also? Penis nipples and breast testicles. More » -
the chart
Why John Hodgman can afford to mock Twitter users
Daily Show correspondent turned Apple pitchman John Hodgman is on Twitter, and he's using it to mock the habits of Twitter users. His salvos include entries like " BATTLESTAR GALACTICA REFERENCE," "VAGUE SHOUTOUT ('Cheers, @SFslim!')" and "GRADE A NON-SEQUITIR." Normally, this would be a bad self-promotional strategy. But as you can see from this complicated (and very scientific) Venn diagram which illustrates the interlocking audiences gripped by Hodg-mania, all Twitter users already fall into fan bases generated by other media channels, so Hodgman can abuse them at will. Except, of course, for hobos. Never, ever mock hobos if you know what's good for you. -
microsoft
Ballmer's secret plan to inseminate world with Vista
Maybe the news got lost in the hubbub surrounding Microsoft's offer to buy Yahoo, but last week Microsoft CEO Steve Ballmer finally admitted the company needs to do a better job marketing Windows Vista. To demonstrate Microsoft's new marketing plan with a visual metaphor, Ballmer and Co. hired circus performers to dress as sperm, wriggling their way into a giant blue egg, which could stand for the earth — the world of IT. At least, that's what this photo, taken by CNET's Caroline McCarthy during the event in which Ballmer revealed his plans, seems to convey. Why couldn't they just hire away John Hodgman? He may complain about typecasting, but he's perfect for the role. -
online advertising
Hodgman, Apple take over New York Times
Can't get enough of John Hodgman, the Daily Show correspondent and Apple anti-pitchman? As "PC," he's ubiquitous today on NYTimes.com, where Apple has taken over the whole site with this supersweet ad. Sadly, Hodgman will not be coming to San Francisco for a show anytime soon, he told Valleywag. "I hope you enjoy the sound of geek-tech-folk-rock that is COULTON." Whatever you say, PC. -
john hodgman
Real genius comes to San Francisco next month
Valleywag has intercepted the following transmission from John Hodgman. It bodes of an event which promises to be the biggestAppleevent in San Francisco history. Or at least the biggest one since, well, yesterday. More » -
charity
Elizabeth Gilbert And John Hodgman Lend Their Star Power To Housing Works
At the doorway of Housing Works bookstore last night around 7 p.m., an older gentleman was being gently shooed back onto the street by one of the store's volunteer staffers. "I'm sorry, sir, we're usually open at this time, but this is sort of our biggest event of the year?" she said, gesturing with her head to the growing crowd behind her in the store. The place had been festively strung with white Christmas lights for the occasion. The man huffed off into the cold night. Little did he know, he could have stayed and had some gin and book conversation for only a $10 "suggested donation." People without cash to donate were being directed to the nearest ATM by the volunteer door-bitches. Nobody takes their jobs more seriously than volunteers! Nikola Tamindzic captured the preening literati.
More » -
bill gates
Bill Gates: "I Have Never Seen This Ad That I Can Describe With Total Accuracy"
The Microsoft chairman gets a little testy with Newsweek:Are you bugged by the Apple commercial where John Hodgman is the PC, and he has to undergo surgery to get Vista?
More » -
media
Media Bubble: Name and Shame
- What do all these kids have in common? They're being exploited by a Murdoch-owned paper to boost sales in the wake of that whole racist "Big Brother" episode. [Guardian] More »
-
daily show
Gates to meet his TV tormentor
Nerdy humorist John Hodgman, who plays a bumbling PC in Apple commercials, will get a chance to rub shoulders with nerdy billionaire Bill Gates on Monday, January 29. That's when Gates will be appearing on Jon Stewart's The Daily Show, where Hodgman is the "Resident Expert." Geeks will be looking forward to seeing whether Gates and Hodgman combine to create some kind of nerdy critical mass. Valley flacks will be marveling at Microsoft's ability to get prime exposure just one hour before Vista goes on sale at midnight. -
john hodgman
John Hodgman Just Waiting For His 'Allure' Covershoot Now
Every decade brings forth an odd figure upon whom celebrity is conveyed in contravention of prevailing dictates and standards, someone who, when you look back years later, seems to somehow capture the essence of the era in a way that was not apparent at the time. It may be too early yet to determine who will represent the zeitgeist of the oughts (or whatever the hell we're calling this decade; can we please settle that already?), but our money's on Mac pitchman John Hodgman, who has turned a career as dude who had a column on the McSweeney's website into a multimedia extravaganza, and whose baffled nerd persona peers out at you from countless covers on neighborhood newsstands (see above). We've never heard a mean thing said about Mr. Hodgman, so we don't begrudge the success, but, dude, you might want to nip this overexposure in the bud before you become the '00s equivalent of Donovan Freberg. Just trying to help out. More » -
john hodgman
Movie Star, Loosely Defined
We can't say we ever found those Mac vs. PC ads particularly amusing, but truly, why make the Mac person such a total annoying dweeb? Apparently everyone else felt the same way, since Radar reports (in an exclusive!) that Mac has quietly canned Justin Long, the skinny hoodie-wearing "hipster" who was supposed to represent the Mac, with the much more endearing John Hodgman repping the PC. Long's rep seemed a bit defensive about the firing:A rep for Long confirms that his days as an Apple pitchman are over: "Every ad you see Justin in is for that previous time period only," she tells Radar. "There's no long-term deal with him." She adds (somewhat implausibly, perhaps), "Justin's a movie star, not a commercial guy."
Yeah, we really dug his work in Herbie: Fully Loaded. More » -
john hodgman
John Hodgman & George Plimpton United in Advertising
To promote the paperback release of his book The Areas of My Expertise, professional gadabout and omniversal adept John Hodgman mined some very obscure adverto-literary history. Hodgman's new print shill at right is an "homage" to an ancient ad for the long-extinct Intellivision video game console that inexplicably featured an endorsement from Paris Review editor George Plimpton. Larger versions after the jump. More » -
justin long
Mac Guy Forced To Pervert His Talent For Commerce
We weren't aware that Justin Long was "famous" enough to inspire a backlash, but apparently the star of the Mac ads (and the forthcoming feature film Young School) has been on the receiving end of a bit of vitriol roundabout these here Internets. We find the young actor delightful and charming, and think it shows incredible commitment to craft that someone who literally looks like a penis has enough self-belief to persevere in an industry where so much is based on appearances, but even we've got to say he's not helping himself with quotes like this: More » -
john hodgman
John Hodgman, Former Professional Literary Agent, Takes Over the World
We saw these new Apple ads on TV the other night. They're cute, and they've got that irritating/charming dorky kid who used to be on Ed, which is nice. They also have John Hodgman, which we suppose is nice, too. But we're trying to figure out: So the guy's a TV actor now, too? Huh. More »
- 1
1-24 of 24 for "John Hodgman"




















