Since coffee is for pussies and tea is way gay, PepsiCo's Mountain Dew has a new morning soda to start your day off right. It's called Kickstart and it sounds delightful.

The soon-to-be-shuttered Yahoo Mash is not Yahoo's first failed social network. It's also not its second, third, or fourth. It took one whole hand for us to count Big Purple's failed attempts to get social, either through mergers or in-house development, below.

Yahoo's innovation factory, headed by avid conference attendee Salim Ismail and the voluble Bradley Horowitz, has launched another dud, we hear. Kickstart, the recruiting network launched to lavish praise from the likes of Michael Arrington, has attracted vanishingly few users. Stanford's alumni association looks…

Remember that game where you pick an object out of a set that doesn't belong? Let's play! Start with a giraffe, an elephant and a vacuum cleaner. Too hard? Here's an easier one. In response to the growing social-network phenomenon,Microsoft invests $240 million in Facebook; Google launches OpenSocial; and today,…