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New York, 9:28 PM
Thu Dec 10
60 posts in the last 24 hours

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    Dsmvwl  Admin  Promote to frontpage Approve user Ban user ×
    Image of homoviper homoviper
    11:29 AM

    In reply to Did Anyone Want to See Levi Johnston in Playgirl?
    If he would have shown his dick, they'd have made their money back threefold by now.
     Reply
    homoviper was starred homoviper was unstarred
    Image of BookishLatkeish BookishLatkeish
    11:41 AM

    @homoviper: Thank you. Johnston sans johnson equals pfffft!
     Reply
    BookishLatkeish was starred BookishLatkeish was unstarred
    Image of drunkexpatwriter drunkexpatwriter
    06:59 AM

    In reply to Did Anyone Want to See Levi Johnston in Playgirl?
    The page 6 math on that doesn't reflect how real world business works.

    You don't need to get $150,000 in subscriptions for the investment in that shoot to be worth it.

    It increased brand awareness, got heterosexual women to think about Playgirl, let people in general know that Playgirl is still operational and built up a lot of overall awareness.

    What that means is that they might not get $150k in sign ups right away, they will get more sign ups over time, be able to charge more/get more click throughs on their ads, etc...

    If they spent the same $150 on online advertising they wouldn't have gotten anywhere near the overall value for their money that they got from this shoot.
     Reply
    drunkexpatwriter was starred drunkexpatwriter was unstarred
    Image of momo momo
    08:33 AM

    @drunkexpatwriter: Well put.
     Reply
    momo was starred momo was unstarred
    Image of Solomon Grundy Solomon Grundy
    08:41 AM

    @drunkexpatwriter: Yeah, I think they're right that it would have cost much more than that to get the marketing results the whole stupid thing provided. That doesn't change the fact that they're a hella gay magazine trying to relaunch in a recession, when unlimited and excellent free porn is abundant, when gay media is wheezing its last gasp, and when print in general is collapsing, but hey, all that was also true three months ago, before any of us knew Playgirl still existed.
     Reply
    Solomon Grundy was starred Solomon Grundy was unstarred
    Image of drunkexpatwriter drunkexpatwriter
    09:11 AM

    @Solomon Grundy: That doesn't mean it's a bad investment. There are many, many worse ways to spend marketing dollars than this.

    And now it looks like they'll have the Tiger Woods photos next.
     Reply
    drunkexpatwriter was starred drunkexpatwriter was unstarred
    Image of Solomon Grundy Solomon Grundy
    10:07 AM

    @drunkexpatwriter: I didn't mean to imply it was a bad marketing investment. Quite the contrary, it was a marketing coup. How does Page Six think that's even a question? Playgirl was SO off the radar before this.
     Reply
    Edited by Solomon Grundy at 12/10/09 10:08 AM Solomon Grundy was starred Solomon Grundy was unstarred
    Image of drunkexpatwriter drunkexpatwriter
    10:10 AM

    @Solomon Grundy: Exactly.
     Reply
    drunkexpatwriter was starred drunkexpatwriter was unstarred
    Image of drunkexpatwriter drunkexpatwriter
    12/09/09

    In reply to Buy Levi Johnston's Playgirl Outfit
    Are the pants worth more if they haven't been washed and people can huff Levi's personal perfume?
     Reply
    drunkexpatwriter was starred drunkexpatwriter was unstarred
    Image of semiserious semiserious
    12/07/09

    In reply to The Toronto Edition of Metro Wants You to See This Man's Penis
    How appropriate he's wearing Coors boxer shorts.
     Reply
    semiserious was starred semiserious was unstarred
    Image of Elektra Elektra
    12/07/09

    In reply to The Toronto Edition of Metro Wants You to See This Man's Penis
    I was about to comment "Not Jewish, I see," but given that he attends a Catholic high school I suppose that's de trop.
     Reply
    Elektra was starred Elektra was unstarred
    Image of gerbilsoutofexile...is cheap and easy gerbilsoutofexile...is cheap and easy
    12/07/09

    In reply to The Toronto Edition of Metro Wants You to See This Man's Penis
    So, he's a shower, not a grower?
     Reply
    gerbilsoutofexile...is cheap and easy was starred gerbilsoutofexile...is cheap and easy was unstarred
    Image of Mama Penguino Mama Penguino
    12/07/09

    @gerbilsoutofexile...is cheap and easy: Jesus, what if he's BOTH?
     Reply
    Mama Penguino was starred Mama Penguino was unstarred
    Image of dustyrebel dustyrebel
    12/07/09

    @Mama Penguino: then we have a win win situation!
     Reply
    tigolbitties promoted this comment dustyrebel was starred dustyrebel was unstarred
    Image of Island of Misfit Toys Island of Misfit Toys
    12/07/09

    In reply to The Toronto Edition of Metro Wants You to See This Man's Penis
    Wait, he's a minor? I licked my screen. Am I in trouble?
     Reply
    Island of Misfit Toys was starred Island of Misfit Toys was unstarred
    Image of lostarchitect lostarchitect
    12/07/09

    @Island of Misfit Toys: hey, there's a 25% he could be an 18 year old senior...
     Reply
    lostarchitect was starred lostarchitect was unstarred
    Image of Brian Moylan Brian Moylan
    12/07/09

    @Island of Misfit Toys: No. But you should feel dirty...
     Reply
    Brian Moylan was starred Brian Moylan was unstarred
    Image of Lysergic Asset Lysergic Asset
    12/07/09

    @Island of Misfit Toys: Only if it's as dirty as mine.
     Reply
    Lysergic Asset was starred Lysergic Asset was unstarred
    Image of Airvault Airvault
    12/07/09

    In reply to The Toronto Edition of Metro Wants You to See This Man's Penis
    Cockblockers.
     Reply
    Airvault was starred Airvault was unstarred
    Image of krasny krasny
    12/07/09

    In reply to The Toronto Edition of Metro Wants You to See This Man's Penis
    Booo! I must see illegal wang
     Reply
    Brian Moylan promoted this comment krasny was starred krasny was unstarred
    Image of Brian Moylan Brian Moylan
    12/07/09

    @krasny: Click on the links. Metro hasn't taken it down and neither has Torontoist.
     Reply
    Brian Moylan was starred Brian Moylan was unstarred
    Image of krasny krasny
    12/07/09

    @Brian Moylan:

    Just saw it.

    Yup, it's a penis. My curiosity has been fulfilled. Now what do i do.
     Reply
    krasny was starred krasny was unstarred
    Image of AzureTexan AzureTexan
    12/07/09

    In reply to The Toronto Edition of Metro Wants You to See This Man's Penis
    Who's he cheering for, Urethra Franklin?
     Reply
    AzureTexan was starred AzureTexan was unstarred
    Image of lobstr lobstr
    12/07/09

    @AzureTexan: Wang Chung...
     Reply
    lobstr was starred lobstr was unstarred
    Image of Beau Nerd Beau Nerd
    12/07/09

    @lobstr: The Dicksie Chicks.
     Reply
    Beau Nerd was starred Beau Nerd was unstarred
    Image of Brian Moylan Brian Moylan
    12/07/09

    @Beau Nerd: I think you meant Dick See Chicks.
     Reply
    Brian Moylan was starred Brian Moylan was unstarred
    Image of AzureTexan AzureTexan
    12/07/09

    @Brian Moylan: @Beau Nerd: @minge: @lobstr: . . . with their warm-up acts, the Cockteau Twins and Eric Johnson.
     Reply
    AzureTexan was starred AzureTexan was unstarred
    Image of Beau Nerd Beau Nerd
    12/07/09

    @Brian Moylan: Naw. The Third Eye is Blind.
     Reply
    Beau Nerd was starred Beau Nerd was unstarred
    Image of homoviper homoviper
    12/07/09

    In reply to The Toronto Edition of Metro Wants You to See This Man's Penis
    "Anyone who would insert a penis into my morning commute is a personal hero."

    Amen.
     Reply
    homoviper was starred homoviper was unstarred
    Image of BettyCrocker BettyCrocker
    12/07/09

    In reply to The Toronto Edition of Metro Wants You to See This Man's Penis
    I want to frolic with him!
     Reply
    BettyCrocker was starred BettyCrocker was unstarred
    Image of Beau Nerd Beau Nerd
    12/07/09

    In reply to The Toronto Edition of Metro Wants You to See This Man's Penis
    "Rocking Out" might have been a better photo caption, considering.
     Reply
    Beau Nerd was starred Beau Nerd was unstarred
    Image of Pope John Peeps II Pope John Peeps II
    12/07/09

    In reply to The Toronto Edition of Metro Wants You to See This Man's Penis
    Aaaah Peterborough. Hippies, activists, sexual deviants and retired people. And now: ontario capital of flaccid wangery.

    Yet another reason to never go back.
     Reply
    Pope John Peeps II was starred Pope John Peeps II was unstarred
    Image of Juancho Juancho
    12/07/09

    In reply to The Toronto Edition of Metro Wants You to See This Man's Penis
    Of course, the school is St. Peter's. They're just promoting themselves all the way!
     Reply
    Juancho was starred Juancho was unstarred
    Image of Charlotte Rae's Web Charlotte Rae's Web
    12/07/09

    @Juancho: in Petersborough no less. I wonder if it is in Johnston County?
     Reply
    Juancho promoted this comment Charlotte Rae's Web was starred Charlotte Rae's Web was unstarred
    Image of Juancho Juancho
    12/07/09

    @Charlotte Rae's Web: perhaps Dixon.
     Reply
    Juancho was starred Juancho was unstarred
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