<![CDATA[Gawker: magazine death watch]]> http://tags.gawker.com/assets/base/img/thumbs140x140/gawker.com.png <![CDATA[Gawker: magazine death watch]]> http://gawker.com/tag/magazinedeathwatch http://gawker.com/tag/magazinedeathwatch <![CDATA[Us Weekly Stands Up for Journalistic Integrity]]> In your dire Thursday media column: Us Weekly starts a war, America refuses to watch gay broadcasters, "I.D." is the unluckiest magazine name, and North Korea will try the US reporters it snatched:

Hey, it's a tabloid war! Not a real one—a celebrity tabloid war. Us Weekly ran a two page spread making fun of In Touch for its long history of wrong Brangelina stories. In Touch was like "Whatevs, thanks for the free publicity, LOL, LYLAS!" They added, "Got another fake Brangelina story to write, GTG!"


Both Rachel Maddow and Anderson Cooper have seen their shows pull in the lowest ratings of the year in the past week. At the same time, Meet The Press also got its lowest ratings since David Gregory took over. You know what this means: David Gregory is gay.


Design magazine I.D. has hired a new editor, because its entire three-person editorial staff left to start their own company. Only one will survive! Or at least that would make the whole thing more dramatic. And, the London style magazine i-D is cutting back to six issues per year. Get a new name people!


North Korea now says that it will put Euna Lee and Laura Ling, the American freelancers for Current TV, on trial next month for "hostile acts," like entering North Korea. "Under North Korea's criminal code, a person convicted of hostile acts against the state faces at least five years in a labor camp." Delta Force now, please.

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<![CDATA['Page Six' Mag: Can The Edit Deliver The Ads?]]> pagesixSoooooo, not to belabor the point, but, since we can't stop staring at it, what was the thinking behind the Page Six Magazine again? The market isn't exactly screaming for another comic-book weight celebeauty title, especially one as confused about its target audience as its ads indicate. (Are we upmarket? Jaguar! Coach! Maybe we're downmarket? H&M! Marshall's!)

The New York Post's promo department styles P6TM as "fashion-forward" and also "imbued with the witty tone" of the weekday newsprint Page Six. (Oh, that's witty!)

But between the day-glo frocks and the mystifying pull quotes ("Cooked summer hair is like an ankle sprain—it needs to be rehabbed," and "Kids love spending their money on illegal substances,") we're thinking there may have been a bit of miscommunication between editorial and advertising during that brand identity meeting.

P6TM seems to be waving mostly desperately in the general direction of women in their 30s. But considering the 37 other titles out there sensible enough not to boast interviews wherein Bobby Cannavale "comes clean about his love affairs with cigarettes and pizza," we think it's going to be a pretty tough sell. It's time to pick a market. Most likely, if it's supposed to be the high-end retailer advertising cash cow, the Key and the T of its paper, it's going to have to pull itself just a bit more out of the gutter.

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<![CDATA[This week's New Republic is 56 pages. Holding...]]> This week's New Republic is 56 pages. Holding steady!

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