Marlboro's 'Bump a Smoke' App Makes Smoking Fairer

In an attempt to restore justice within the smoking community, Marlboro has released a student has invented a smartphone app called Bump a Smoke that enables people to trade virtual cigarettes for real ones. Based on bump technology, the app seems to "work" like this:
When It's Cheaper to Buy Companies than Beer
Last month, shares in the New York Times Co. dropped below the $4 cost of a Sunday paper, and shares in Citibank fell below the cost of the bank's ATM fee.
