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New York, 5:10 AM
Fri Dec 18
46 posts in the last 24 hours

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    Dsmvwl  Admin  Promote to frontpage Approve user Ban user ×
    Image of Mike_Hartley Mike_Hartley
    11/24/09

    In reply to The Coming Search Engine Media Wars
    'Wait a minute, the sites aren't making enough money off of online ads, but google is getting rich off of... online ads?'

    This is a good point. I've wondered about this myself. CPMs are generally too low online, unless you are as good as Gawker Media and a few others or you are as big as Google, to support paid content creation. But it also ties in with this:

    'You still have to figure out some sort of successful advertising model to complete the picture.'

    Which will be higher CPMs for ads behind paywalls because someone has paid to see them (and the content). Which means a successful advertising model. I think it will work. I think people like ads, good ones at least, and no matter how results driven Google's adword system is, the response rate is almost as if people click on them by accident. Doesn't that make them bad ads not good ads? I liked this point:

    'IOW: If you punch "Coldwell Banker" into Google, the first thing on the screen is a paid ad and some people will click on it, rather than the first legitimate result that would take you to the same place.'

    And because lots of people will still quote and link to a story in the WSJ, it doesn't need Google.
     Reply
    Aatom promoted this comment Mike_Hartley was starred Mike_Hartley was unstarred
    Image of Aatom Aatom
    11/24/09

    In reply to The Coming Search Engine Media Wars
    "if people want to enjoy a fundamental baseline of serious news media in this country, they will have to pay for it, somehow."

    I agree with this, but feel like it misses a larger point. This isn't exactly the full picture of how it worked during the heyday of print journalism, is it? Subscriptions made up a small percentage of revenue, but the rest was comprised mainly of advertising and classifieds. There really is no successful subscription-only media model that has ever worked, as far as I know.

    You still have to figure out some sort of successful advertising model to complete the picture.
     Reply
    Aatom was starred Aatom was unstarred
    Image of timwindsor001 timwindsor001
    11/24/09

    In reply to The Coming Search Engine Media Wars
    Also it would be trivial (unless they were blocked) for a meta-search site to ping both Google and Bing for a search query.
     Reply
    Magister promoted this comment Kaila Hale-Stern approved this comment timwindsor001 was starred timwindsor001 was unstarred
    Image of Magister Magister
    11/24/09

    @timwindsor001: As I understand the proposal, Murdoch just wants to get paid and whether a meta search circumvents Microsoft's income, it'd have no bearing on NewsCorp's bottom line.
     Reply
    Edited by Magister at 11/24/09 1:54 PM Magister was starred Magister was unstarred
    Image of trlstanc trlstanc
    11/24/09

    In reply to The Coming Search Engine Media Wars
    Wait a minute, the sites aren't making enough money off of online ads, but google is getting rich off of... online ads?

    I think this just says that google is better about running ads then the media companies. Or that people would rather click an ad then click the link to your newspaper...
     Reply
    Magister promoted this comment trlstanc was starred trlstanc was unstarred
    Image of Magister Magister
    11/24/09

    @trlstanc: I'd venture that Google makes a lot, if not most of its money because people don't necessarily feel a compunction against clicking an ad in a search result because it costs them nothing.

    IOW: If you punch "Coldwell Banker" into Google, the first thing on the screen is a paid ad and some people will click on it, rather than the first legitimate result that would take you to the same place.

    Also, news content is a destination, while a search engine is like the road one takes to get there. When I'm driving from Point Reyes to Stinson Beach, I might swing into Bolinas to go to the market. but I'm less likely to go back after I'm there.
     Reply
    Magister was starred Magister was unstarred
    Image of drunkexpatwriter drunkexpatwriter
    11/24/09

    In reply to The Coming Search Engine Media Wars
    But.... unless I'm missing something, while the original links won't turn up on Google, any story of any real interest will be linked to by a host of of blogs and other sites and the stories will therefore end up on google anyway.

    It just means that if I'm searching for a Wall Street Journal story I'll just have to first click on some business blog that's linked to it.
     Reply
    drunkexpatwriter was starred drunkexpatwriter was unstarred
    Image of britneyspearstears britneyspearstears
    11/24/09

    @drunkexpatwriter: Of course, Google could always choose to ignore this: [online.wsj.com]
     Reply
    britneyspearstears was starred britneyspearstears was unstarred
    Image of twig twig
    11/20/09

    In reply to Microsoft Let NSA Spooks 'Enhance' Windows 7
    The NSA has a long history in advising to non-government security standards. Schneier's "Applied Cryptography" notes that several of the fundamental constants of the DES algorithm were contributed by the NSA; they were viewed with some suspicion until many years later, when it was discovered that they made the algorithm suspiciously resilient in the face of a cryptanalytic attack that was not publicly known at the time of the standard's creation.

    More recently, there was this: [en.wikipedia.org]

    The purpose of this collaboration is unknown, but it is not new news.
     Reply
    twig was starred twig was unstarred
    Image of FrankenPC FrankenPC
    11/20/09

    In reply to Microsoft Let NSA Spooks 'Enhance' Windows 7
    Mmmm yeahhh....riiiight...

    If there is a secret government back door, the hackers will find it. No NSA spook can hide something like that from die hard hackers. They will reverse engineer the entire W7 kernel if they have to.
     Reply
    Hiroine Protagonist promoted this comment FrankenPC was starred FrankenPC was unstarred
    Image of Drunken Economist Drunken Economist
    11/20/09

    In reply to Microsoft Let NSA Spooks 'Enhance' Windows 7
    Seeing as the bulk of Windows IT and development is outsourced and offshored, how is this a bad idea?

    Corps and end users really don't care where their data will end up -- at least our wonderful government *does*.

    This evolutionary move just warms my blackened heart.
     Reply
    Edited by Drunken Economist at 11/20/09 2:40 PM Drunken Economist was starred Drunken Economist was unstarred
    Image of daveyjonesisdead daveyjonesisdead
    11/20/09

    In reply to Microsoft Let NSA Spooks 'Enhance' Windows 7
    apart from the privacy aspects - and I have no doubt the collaboration did not enhance privacy - why does the government cooperate with some companies and not others? Why does the NSA get to choose which ventures to provide its expertise to? This is just the powerful helping the powerful, on our dime and at our expense.
     Reply
    daveyjonesisdead was starred daveyjonesisdead was unstarred
    Image of DTurkin DTurkin
    11/20/09

    In reply to Microsoft Let NSA Spooks 'Enhance' Windows 7
    Based on the 'takes one to know one' principle, I reckon the NSA should have had some important insight on maintaining privacy. Maybe they also collaborated with Microsoft in planting a few 'backdoors' for national security purposes...
     Reply
    DTurkin was starred DTurkin was unstarred
    Image of Uncle_Billy_Slumming Uncle_Billy_Slumming
    11/20/09

    In reply to Microsoft Let NSA Spooks 'Enhance' Windows 7
    Oh sure, like Gawker hasn't had a long, tawdry relationship with SIS.
     Reply
    Uncle_Billy_Slumming was starred Uncle_Billy_Slumming was unstarred
    Image of Knight_Of_The_Burning_River Knight_Of_The_Burning_River
    11/20/09

    In reply to Microsoft Let NSA Spooks 'Enhance' Windows 7
    "I'm Big Brother, and Windows 7 was my idea."
     Reply
    Flashman promoted this comment Knight_Of_The_Burning_River was starred Knight_Of_The_Burning_River was unstarred
    Image of raincoaster raincoaster
    11/17/09

    In reply to Will Evangelize Your Tech Company for Food
    If Scoble hasn't got something on FriendFeed about him, he's dead to me. #dondodge
     Reply
    raincoaster was starred raincoaster was unstarred
    Image of Drunken Economist Drunken Economist
    11/17/09

    In reply to Will Evangelize Your Tech Company for Food
    Oh, c'mon Ryan, 'thanks' and 'good luck with that *is* 'Fuck You' in ValSpeak. Remember?

    And Evangelists are the assholes who SHOULD be the first to be laid off.. but usually, due to politics and their innate assholier than thou attitudes and exec patronage are the last. #dondodge
     Reply
    Drunken Economist was starred Drunken Economist was unstarred
    Image of nozer nozer
    11/17/09

    In reply to Will Evangelize Your Tech Company for Food
    What is the point of this man? Who would ever listen to him for advice?

    I feel like Google is playing a cruel joke on him and at prom he's going to get a bucket of pig's blood dumped on him for all the mean shit he's said while Microsoft gets kicked out of the gym even though it was only trying to protect him. #dondodge
     Reply
    valet_of_the_dolls promoted this comment nozer was starred nozer was unstarred
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