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more about #jeans more comments → Shelwood: Oh, goodie, an ad directing danger seekers to think less. On behalf of that non-not-thinking firefighter shown in the ad, please do not turn off your... more » MindGrapes: Copyranter, I'm usually right there with ya, but in this case, I think you're missing the point. They're not trying to speak to the people who already... more » Richard Petty Bourgeoisie: "I mean, I had a condom with me, but I figured, 'When am I going to be back in Haiti?'" more » BadUncle: Narrow your mind. more » britneyspearstears: Whatever, I like it. more » smithhimself: I think way, way, way too much. And glory in that fact. But, sometimes, I get tired of thinking and that's why God invented Pinot noir from the Côte-... more » Larry Fine: Too bad Shane McConkey fell for this kind of advertising. more » Urbania: "Reason is a brake! Add Wrangler logo, BAM—t-shirt design." has got to be the most brilliant ad analysis ever. Rock on, Copyranter. more » acrobatic rabbit: ir reminds me of those Lexus commercials where they show the car's lines in slowmotion to some ambient, like you said, opium music. to which i say, th... more » yourfriendandneighbor: Walt Whitman was gay, right? Just like this ad campaign. more » scroll_lock: More compelling than Ted Kennedy's 1981 endorsement: "Except for hot interns, nothing comes between me and my Calvins." more » scroll_lock: Levi's remains appallingly silent on the epidemic of those felled in their prime by the scourge of camel toe. more » LatestBy: That's nothing. The whole Vanity Fair article isn't written by Levi, it's written by Levi's™. more » scroll_lock: This is just like the time Sears Tuffskins jeans mourned the passing of Spiro Agnew. more » scroll_lock: "The 2% Lycra stretch gives you unparalleled comfort, whether shucking clams for the chowda or fleeing the scene of a late night accident." more » -
#advertising
Wrangler Wearers Accused of Thinking
Wrangler—the jeans for those who think Levis are a little faggy—grinds on with its ferociously mistargeted ad campaign. Whereas actual Wrangler wearers would probably enjoy, say, an endorsement by Clint Bowyer, what they get is some existentialist bullshit. More » -
#advertising
If You Like Modern Liberalism, You'll Love Our Relaxed Boot Cut
This Levi's full-page tribute to Teddy Kennedy in the weekend NYT was a little weird, now that you mention it. What's the brand connection? This: Teddy Kennedy always believed Walt Whitman was gay. Levi's®. Click to enlarge. [Copyranter] -
#interrogators
Peaches Geldof Would Like to Speak to You About Denim
Celebuspawn journalite Peaches Geldof "hits the streets" for Nylon with some good old-fashioned shoe leather reporting on that most intriguing of subjects: Denim. See if you can spot the following exchanges, which Peaches teases out of her subjects, using journalism: More » -
#advertising
Walt Whitman Sells Out
"America/ Centre of equal daughters, equal sons/ All, all alike endear'd, grown, ungrown, young or old/ Strong, ample, fair, enduring, capable, rich/ Enough to buy some Levi's." Hey, you try making money as a dead poet these days. [via Adfreak] -
#fashionicons
George Will Swathed in Polyester
Patrician nerd George Will believes that blue jeans will be the downfall of this great country. Denim is only intended to be worn by "horny-handed sons of toil and the soil." What a prick. [Wonkette] -
#recessionomics
The Economy is Bad Idea Jeans
What a time to start selling $595 jeans. The free publicity potential is incredible. Across America, hacks are whipping out pocket calculators and saying, "Do you know what you could buy for $595??" More » -
