It is called word of mouth. maybe now that twitter makes that happen fast enough to impact the opening weekend, Hollywood will have to rely less on marketing and more on quality to get that first three days.
@The Curse of Millhaven: One could hope that they'd make better movies, but you could also say that the three examples were poorly marketed.
Bruno clearly wasn't going to play in the hinterlands; Year One had the kid from AD playing his stock character and Jack Black being Jack Black, the movie just screamed "wait for cable" and the PG-13, Will Ferrel thing was never conceptually explained, plus it was marketed with a urine joke.
...because too many people are learning, 140 characters at a time, how bad they are..
Good. Maybe these sucktastic marketing departments that have been running Ho'wood for the last 4 decades will die a quick death and we can get back to making worthwhile cinema.
12/10/09
12/10/09
12/10/09
12/10/09
The storyline is probably "Rachel finds out the coach of Vocal Adrenaline is her birth mom."
12/10/09
12/10/09
11/06/09
So this is a remake of "Grizzly Man," with Faris in the Werner Herzog role? #justintimberlake
11/06/09
11/06/09
11/06/09
(No homo.) #justintimberlake
11/06/09
07/28/09
07/28/09
07/28/09
07/21/09
07/21/09
07/22/09
Bruno clearly wasn't going to play in the hinterlands; Year One had the kid from AD playing his stock character and Jack Black being Jack Black, the movie just screamed "wait for cable" and the PG-13, Will Ferrel thing was never conceptually explained, plus it was marketed with a urine joke.
07/21/09
07/21/09
07/21/09
Good. Maybe these sucktastic marketing departments that have been running Ho'wood for the last 4 decades will die a quick death and we can get back to making worthwhile cinema.