In her new book, Thrive, web hegemon Arianna Huffington promises to “redefine what it means to be successful in today’s world.” On her own website, however, the definition of success remains the same: being friends with Arianna Huffington.
Laser-eyed managementspeak cult guru Seth Godin has done it again: he's Unleashed the Idea Virus of Purple Cow Meatball Sundaes. No, wait; we mean he's now working without a traditional publisher. Will the unbearable book business ever be the same?
In your nubilous Tuesday media column: the WaPoCo's nervous about Kaplan, Seth Godin to reap more revenue from his followers, AARP Magazine is the king of all magazines, and a newspaper is bringing back a formerly scrapped section. Unheard of!
Adrian Grenier turns 33 today. Jessica Simpson is turning 29. City comptroller (and mayoral wannabe) William Thompson is turning 56. Former mayor David Dinkins is turning 82. Times film critic A.O. Scott is 43. Showtime chief Matt Blank is turning 59. Author and marketing guru Seth Godin is 49. Writer Alice Munro is…
Fancy business school degrees—who has time for them? Instead of an MBA, wouldn't you rather have some sort of laser-printed homemade certificate stating that you spent six months hanging out with a dude who writes books about "Purple Cows" and "Small is the New Big" and "Meatball Sundae" and other made-up marketing…
Entourage hottie Adrian Grenier turns 32 today. Former mayor David Dinkins is 81. Jessica Simpson is turning 28. Gallerist Andrea Rosen is 46. Ex-Merrill Lynch CEO Stan O'Neal is 57. Times film critic Tony Scott is 42. Theater attorney Freddie Gershon will be 69. Web marketing guru Seth Godin turns 48. Social fixture …
"What kind of experience have you had at Wikipedia in dealing with individuals? Has that paid off for you?" interviewer Seth Godin asks Jimmy Wales, the founder of the world's most thorough Susan Richardson biography, in this clip. Wales responds: "Oh yeah. I mean it's really — it's really, uh, a very, uh high touch…
A self-proclaimed "agent of change," Godin is the author of 11 books, a sermonizer on the future of marketing, and a popular blogger.
It's not every day that a Silicon Valley titan is cast into 5.375" of plastic. Marketing guru Seth Godin unearthed the real secret to self-evangelist success: Get yourself turned into an action figure. There's no better way to promote your name than to sell yourself for a mere $8.95 to every wannabe entrepreneur…
NEW YORK CITY — I'm at the Mixx 2007 online-advertising conference here, marveling at the brazenness of author and entrepreneur Seth Godin. "How do we use this medium in the way it wants to be used?" he asks, as he's interviewed by Charlie Rose. He's speaking, of course, about the Web, but he might as well be…
Jason Calacanis' target for today is Seth Godin's Squidoo. Whether or not Squidoo is being gamed by search engine optimizers (SEOs), the puritanical founder of the human search engine Mahalo has a problem with porn. Apparently porn has no place on the web, and search tools should not index the dirty, dirty content.…
NICK DOUGLAS — It's one thing to be your own #1 fan. But people like bloggers Seth Godin, Guy Kawasaki, and Jason Calacanis are their own worshippers. Guy is such a consummate self-evangelist that he's practically his own pope. Seth's number one product is himself. Jason thinks he's Ari Gold from Entourage. How do…
TypePad gave marketer and blogger Seth Godin's latest creation a "Book of the Month" nod, which would explain why the blog service is shoving both blog and book down suscribers' throats, leaving us gagging like LiLo and Nicole Richie during a pre-Glamour-shoot purge.
Marketing guru (and dot-com bubble veteran) Seth Godin knows that the best friends are the ones you paid for. That's why Penguin is marketing his new book (Small is the New Big, a collection of Seth's blog posts and Fast Company articles) through the controversial BzzAgent marketing group.
The best stuff on Google Video are the low-quality homemade videos with no production budget. For instance, Google's in-house lecture videos. Here's one of long-time Valley marketer Seth Godin (author of The Purple Cow and minor character of dot-com memoir Burn Rate) explaining to Google that all marketers are liars.
