Will a deliberately shadowy marketing campaign for the monster movie ruin its box office? Also today: Though much hay is often made about the ever-slipping ratings of the Olympics, NBC still wants 'em and they want 'em bad. Plus Cheryl Cole newz!

Ugh, another year, another movie from the mind of Stephenie Meyer. Also today: Lots of TV pickup news, including Nathan Lane's return to the small screen. Plus, Anna Faris!

[Kellan Lutz in Los Angeles; image via Splash]

ZOMGpires! Do you know what today is? It's the opening day of Twilight: Eclipse, the third movie in the novel-based vampire series. Have you so far avoided this whole phenomenon? That is silly. You need to know what's going on.

What are church ladies complaining about these days? According to the American Library Association's list of "most challenged" books, 2009's top offenders were nude instant-messaging, sexy vampires, gay penguins, and Boo Radley. How literary!

• Madonna is taking her kids on the best summer vacation ever later this month: She's thinking about taking them to visit Auschwitz, so "they can learn about mistakes made in the past." If that doesn't pan out, she could always just invite Sean Penn and Guy Ritchie over for a visit and teach them the same lesson,…

Attorneys for an author named Jordan Scott have fired off a cease and desist letter to Hachette Book Group claim that Breaking Down, the fourth book in Stephenie Meyer's Twilight series, ripped off major storylines from Scott's book, The Nocturne.

Supposedly, nothing more can be done for Patrick Swayze.

Teen vampire romance Twilight is finally yours to enjoy in theaters, and one day later, it's already the best debut for a female director ever. The first numbers indicate the film has made $32.7 million so far, and online ticket purchases haven't been this hot since The Dark Knight. The film will have doubled its…

A cultural state of emergency was declared last night in Westwood, where those bulging queues outside the Mann Village became a full-blown tween riot commemorating Twilight's world premiere. Braver souls than we ventured into the shrieking maw of the beast, passing along word of a vampire-romance circus, black market…

Twilight's Last Gleaming: If you're not reading this from the line outside the Mann Village, here's what you're missing: Nikki Finke reports that Twilight fans are piling up in Westwood by the hundreds, camping out in anticipation of tonight's premiere event. The accompanying photo was published last night; any…

Like so many teenage girls before me, I decided to read the Twilight books. Was it the series of insane interviews from Mormon author Stephenie Meyer that convinced me? Was it the recent news that Twilight screenwriter Melissa Rosenberg will adapt for the screen the next two books in the series, New Moon and Eclipse?…

Twilight star Robert Pattinson is our kind of teen idol: the sort of guy who calls his chest hair "early pubes" and stumbles out of Crown Bar at 1:45 am, unshaven, bleary-eyed and slurring. Most young girls prefer their locker-room pinups to be clean and unthreatening, but Pattinson doesn't quite fit that mold, and at…

As we noted last week, the highly anticipated Twilight franchise appears to be far steamier and sexier than the books’ tween fans may have expected. And a profile on the film in yesterday’s LAT suggests the series’ author Stephenie Meyer may be just as surprised. Described by the article's author as "chaste," the…

With over 100 fansites, an author who's hot in an Anne Hatha-way and millions of books already sold, it's no doubt the upcoming Twilight movie franchise will be huge. But how huge? And why? And, more importantly, is Kristen Stewart hotter than Emma Watson? We'll leave that final point up to you (though we've already…