<![CDATA[Gawker: t+magazine]]> http://tags.gawker.com/assets/base/img/thumbs140x140/gawker.com.png <![CDATA[Gawker: t+magazine]]> http://gawker.com/tag/tmagazine http://gawker.com/tag/tmagazine <![CDATA[This Is Literally Not a Metaphor.]]> This image (and video!) would be our NYT layoff-watch logo if the paper allowed embedding.

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<![CDATA[T Magazine Makes Will Ferrell Stop Clowning Around]]> Oh, New York Times "T" fashion magazine: we will never understand you. We know the glossy mag brings in a ton of advertising dollars for the paper. But beyond that, its editorial mission is too rarefied for us to grasp. There's the odd indie rock fashion spread or child porn dustup, but what for? Today we were informed by a marketing person that the magazine has launched a series of celebrity "screen test" videos on its website. As far as we can tell, they're the first people to succeed in editing a five-minute long Will Ferrell interview in such a way that it is not funny at all. Beyond that, we're not sure what they were trying to accomplish. Watch the clip below, and take your own guess:

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<![CDATA['Times' Twitters as Rome Blogs]]>
So the New York Times has a Twitter account. (Twitter is the internet thing that tells everyone in the world what you're doing so they can make fun of you properly.) And it's an embarrassment! More embarrassing is the Twitter account for "The Moment," their new... blog-thing that is tied to T Magazine, the content-free style supplement to the Times Magazine. This Twitter is weird and aggressively friendly! But... who is behind it? Whose far-too-casual first-person Tweet are we even following? (Probably "Jonathan S. Paul," who posted about Twittering about posting this Art Party.) Whoever it is got drunk at an Art Party last night and peed next to Sean Lennon. Right now T twitter is following all the other Times Twitter accounts that just link back to things at the Times. If they really wanted to get all Webby they'd start a Tumblr that bitched about Gawker. [Twitter via Radar]

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<![CDATA[The Art Of The Tasteful Sell Out]]> Picture 19-7There was much consternation in the media world earlier this week when it emerged that Tribune's Los Angeles Times would take its Sunday magazine out of the hands of trained journalists and hand control over to the newspaper's sales staff. Editor Russ Stanton even insisted that the magazine's name be changed so readers didn't get the idea that it still had, you know, integrity. But journalists are as much to blame as the business side for the fact that their work increasingly sounds like catalog copy. Here's ink-stained wretch Rob Walker in his most recent "Consumed" column for New York Times Magazine:

Bose’s $350 QuietComfort 3 model, introduced in 2006, has a fold-flat design for easier portability, ensuring sonic isolation as you navigate the melting pot. And the $300 QuietComfort 2 can now be augmented with a “mobile communications kit” for your cellphone.

The headline for the column is "The Silence Generation." The subhead? "QuietComfort Headphones." The "TM" is implied.

Then there's the Times' T Magazine, ostensibly about style but at heart a celebration of products and consumption itself. It followed in the footsteps of the Financial Times' shamelessly named How To Spend It, and is so fabulously profitable that it will be aped by the Wall Street Journal in the form of WSJ. magazine.

Your typical hack at an elite newspaper, one suspects, is not so much opposed to selling out to crass commercialism as he is opposed to doing so ineffectively, without an elegant sheen of respectability and fig leaf of journalistic contemplation that makes a money-grubbing endeavor so much more palatable to the writerly ego. Sales jocks could never understand off such a maneuver. They are way too honest.

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<![CDATA[T Wouldn't Miss Standards Editor]]> Picture 6-18Among the names floated by Radar yesterday as possibly taking a Times buyout was Craig Whitney, the assistant managing editor overseeing journalistic standards. Whitney sided with public editor Clark Hoyt in a recent internal Times feud over semi-nude photos in T Magazine of a 17-year-old girl (pictured) whose blurred breast was exposed. Hoyt and Whitney argued the photo did not belong in the paper, T and the main Times Magazine basically called Hoyt and Whitney Philistines. The folks at T would be happy to see "prudish" Whitney go, claims one observer, if only because they see his very job as unnecessary. Of course, it was barely a month ago that Whitney was reminding everyone to attempt to interview multiple people when writing profiles. Sometimes a prude is just what you need.

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<![CDATA[Other Things That Continue To Make Tim Gunn Sad]]> [Fashion designer Karl Lagerfeld, IHT/T Magazine contributor Suzy Menkes, fashion designer Alber Elbaz, fashion designer Jean-Paul Gaultier and editor of T: The New York Times Style Magazine, Stefano Tonchi at a T Paris Fashion Week even last night, saddening Tim Gunn; image via T]

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<![CDATA[Craven Fashion Mag Eds' Crazed Beggings For Flashy Crap!]]> The blogfest that is T magazine's website has taken a turn for the greedy, as the staff has begun posting "holiday wish lists" that might as well be coded solicitations for publicists! "Fashion magazine editors may have it worse than the general population. Every day we find ourselves surrounded by beautiful objects," say the supposedly tongue-in-cheek bloggers, before going on to solicit Brunello Cucinelli wool flannel travel jackets and the harlequin dress from Miu Miu's Spring/Summer collection. ATTENTION PUBLICISTS: I WOULD LIKE A NEW PAIR OF SHOES, BECAUSE THESE HAVE HOLES, FOR SERIOUS. SEND THEM TO 76 CROSBY STREET, NY NY 10012 BEFORE MY LAST DAY, 12/31. KTHXBAI!

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<![CDATA['Times' Offers Job To 'Hills' Working Girl!]]> Wow, is it really just that easy? The very same day I was personally touching 'The Hills' star Whitney Port, a New York Times T mag blogger was getting all dishy with their "style muse" (really?) in Bloomingdales' "green room." He offered her a job! ("Want to come work at T? You're hired.") And asked more of the hard questions. ("How do you feel about the Heidi/Spencer/Lauren ugliness?") What else do we learn about the enigmatic Ms. Port? Well, she likes what J. Lo wears, hates Kitson, and wears crap from H&M because she doesn't make that much money ("I work at Teen Vogue," she says by way of explanation). Well, T mag will fix that!

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<![CDATA[ T Magazine: The Website is here! IT IS CRAZY...]]> T Magazine: The Website is here! IT IS CRAZY how much of Natalie Portman's face is on it, too! You will note that the website has invented a new way to arrange content: By words, pictures, products, video and something else which is probably their junk drawer. (Finally, words get relegated where they belong!) Because of this, and its Flash-heaviness, they have also possibly invented new advertising categories, which is kinda cool. Anyway, it is conspicuously not intended to be a web version of a print project. (It was designed by createthe, who make such slick little websites that they often baffle the user on first visit—they HATE letting you scroll by traditional methods.) Also they have turned Horacio Silva, once upon a time proprietor of Chic Happens, back into a blogger, which is hilarious.

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<![CDATA[Style Magazine Generates Restaurant Party Alarmism, High School Geometry Flashbacks]]> Over at the Times' wholly owned Magazine subsidiary, T expansionism continues unabated this weekend with an issue entirely dedicated to...food. Or is it? To wit, Alexandra Jacobs has a column regarding the difficulties of going Dutch at birthday parties, but a little induction reveals the article as less about the epicurean lifestyle, than, say, winning a Fields Medal. It's called "You Do the Math." Don't mind if we do.


GIVEN:
Splitting checks at restaurants is difficult—"palm dampening, heart-palpitating anxiety attack" difficult:

[I]t's that inevitable, uncomfortable moment when some self-appointed school-committee type" grabs the check, squints at it, performs a mysterious algorithm and loudly announces what everyone owes, which includes a portion of Birthday Person's meal, of course.

STATEMENTS:

1. Poverty is not funny:

"Order the biggest dinner you can," advised a struggling stand-up comic, whose cousin's 30th-birthday of 10..."It was one of those super-overpriced, nothing-on-the-plate places, and everyone was gorging — ordering two, three, four dishes. And lots of wine." In a vain attempt to be frugal, the comedian ordered but a starter of dumplings, washing them down with tap water. When the bill came, her abstemiousness was ignored; she wound up putting $50 dollars on a credit card.

2. You're a grown-ass (wo)man. Act it!
"After age 30, it's tacky," the paralegal said — though surely some slack can be cut for Manhattanites whose apartments are too small to entertain in. But what's the excuse of that successful actress who recently gave a birthday dinner for herself in a private room at a pricey steakhouse in Beverly Hills and, at the end of boisterous evening, solicited $100 contributions from each invitee? (The drinks were on her, she announced magnanimously.) "In my mind, 'private room' should be synonymous with 'prepaid,'" said one bitter attendee.
[ED: Must be Maggie Gyllenhaal, right?]

3. Experts are baffled:

"In my experience, when you host a thing like this, you always end up 10 percent short," said — believe it — a math professor. "Is it because, out of 20 people, one or two will just forget to pay entirely? Or because everyone slightly undercalculates what they owe? Who Knows?"

SOLUTION:
Try to force "the guy two chairs down who ordered the foie gras appetizer, Dover sole entree, side of truffled mashed potatoes and tree martinis made with designer gin" to take responsibility for his actions:
And in the end, who cares? We need not abandon the idea of parties in restaurants altogether.

Q.E.D.

You Do the Math [T, not yet online]

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<![CDATA[Vocab Lessons With the 'Times']]> 20051206tmag.jpgForgive our tardiness in bringing this to your attention — for some reason, T, The New York Times Style Magazine, is not at the top of our Sunday Times reading list — but there is some pressing news in last weekend's installment we must highlight. We refer, of course, to "The Talk," a T column devoted to teaching us the newest, hippest language for discussing fashion and other T-ish matters. Here's the new batch of insight:

Hangover
Hang over /(han go\ vr) / n. / unpleasant physical effects after the heavy consumption of alcohol, as in, "I think I overdid it with the eggnog — I woke up with a hangover I could sell to science"; a vestige; a holdover, e.g., "Mom, presents are such a hangover from last century — just give me cash."

One-Off
One-off / (wun o {lcub}f{rcub}) / n. / a Britishism for something happening, done or made only once, as in, "I want a one-off that I won't see coming or going — a custom Louis Vuitton mah-jongg set would be nice, or a little Burberry trench coat for my labradoodle."

Regift
Re gift / (re\ gift) / v. / a Seinfeldian term for giving an unwanted gift to someone else, as in, "That's the ugliest sweater I've ever seen. You should give it to charity or regift it to your mother-in-law." Many happy returns!

Hangover? One-off? Regift? Where do people find these crazy words? Thank you, New York Times. We have no idea how we'd get through life without you.

The Talk [T/NYT]

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