MSNBC's Futile Quest to Beat Fox News at Its Own Game

"Brand is everything," said recently departed failed NBC boss Jeff Zucker. And at long last, MSNBC has found its brand: "Lean Forward." That really says it all, right? "Lean Forward." What?

"Brand is everything," said recently departed failed NBC boss Jeff Zucker. And at long last, MSNBC has found its brand: "Lean Forward." That really says it all, right? "Lean Forward." What?

Ha, some fine individual has taken the time to obsessively write a Twitter feed called "Bad Taglines," which is nothing but smart-ass slogans for various companies. They're kind of dumb. But funny dumb. Let's just show you some, okay? Sure.