<![CDATA[Gawker: the truth]]> http://tags.gawker.com/assets/base/img/thumbs140x140/gawker.com.png <![CDATA[Gawker: the truth]]> http://gawker.com/tag/thetruth http://gawker.com/tag/thetruth <![CDATA[The Truth About Zoos: Poop. (And Pee)]]> From Rhett & Link, the guys who brought you the ad that all ads should probably be like, comes this new spot for the Central Florida Zoo. Their relentless honesty requires it to focus totally on excrement. [Adfreak]

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<![CDATA[Ad Is Just Like, You Know You Want It]]> You have to kind of respect a TV ad that just acknowledges, "Yea, this whole form of thinly veiled commercialized communication is basically a big fraudulent song-and-dance routine. So? Buy these fucking chips." [via Adfreak]

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<![CDATA[A Decade of Truth From the Weekly World News]]> The wonders of electrical technology have created an iPhone app for the Weekly World News. Below, a look back at more than a decade of the fattest, skinniest, Satan-est, most eerie predictions and reports of America's greatest paper. Nostradamus, hello!

Google Books has more than 20 years worth of back issues of WWN (there's an official WWN site, too). Their favorite themes include, but are not limited to: Nostradamus, Bigfoot, Aliens, the Loch Ness monster, the fattest, skinniest, tallest, and shortest people in the world, Satan, God, Jesus, Hell, Heaven, babies doing amazing things, and outrageous but true occurrences: How could they let Saddam keep that lottery money?? These are as good a proxy as anything for American life since the Clinton administration: the rise and fall of the religious right, and we all get fat. That's about it.












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<![CDATA[Scientology Promises to Fill That Hole in Your Soul]]> The image associated with this post is best viewed using a browser.Perhaps prompted by the recent exits of blabbermouths spilling secrets, controversial religion Scientology has extended another large, bony arm of its latest promotional campaign guaranteed to rope in… who knows?

Maybe people who have a lot of money and want to give it away? Little children who are looking for things in dark, scary tunnels? It's hard to tell.

The bottom line is, even if you don't know it, you're depressed. Or, at the very least, you have some very serious emotional problems. And that's why Scientology is here.

"But is there some way you can sell me on the idea of Scientology in the vaguest, creepiest terms possible, answering all and none of my questions at the same time?" you ask?

Sure!

For more hilarious commercials, go here.

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<![CDATA[Mocking Fox News "Seemed like a good idea at the time."]]> seemedlike.jpegRich Jernstedt, the chief marketing officer of the massive PR firm Fleishman-Hillard, emails us to explain why, exactly, someone at his firm had the bright idea of mocking Fox News as a nasty, bedbug-infested den of disease, and offering Fox guests a free de-lousing in order to get publicity for a pest control client. Rich, Rich, you don't understand: we're with you on this one. Fox News is a nasty, bedbug-infested den of disease. And we like to see a PR firm uncharacteristically attack a powerful media outlet. We're hoping for a full-on war here! But, reading between the lines of Rich's email, it sounds like Fleishman has done some serious groveling since its CEO got mocked by Fox on-air in retaliation last week. His full email about "our friends at FOX," below:

Hamilton,

It seemed like a good idea at the time. Sometimes the commitment to generate publicity can get an agency in trouble. As you noted in your post, one of our more aggressive marcom specialists at Fleishman-Hillard developed a news release for a client that made light of the FOX News green room. Understandably, the folks at FOX didn't appreciate it. One of our strengths is maintaining good relationships with major media like FOX. We talked with our friends at FOX, and also made a note to our file on how to avoid these situations in the future.

Rich Jernstedt
CMO
Fleishman-Hillard

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<![CDATA[ "I grabbed a pad from under my sink and...]]> "I grabbed a pad from under my sink and unwrapped it. I looked down on the little tab attached to the wings and noticed the message printed on it. "Have a happy period." FUCK YOU, I thought. Who the fuck has happy periods? No one. Periods only make you happy if you've been irresponsible that month. And that joy only lasts like 1.5 seconds of the 5 - 7 days you have to deal with it." [One D]

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