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Posts Tagged “

TiVo

advertising

Do We Really Want Better Ads?

MTV Networks is having its upfronts today, where it pitches its new season to advertisers. The network is also trying to sell sponsors on its "podbusting" techniques—i.e., making commercials that are like mini-shows in themselves. The theory, of course, is that making ads more like regular programs will defeat the almighty Tivo, with content so compelling that you cannot help but watch, slack-jawed, as the hypnotic 60-second Mountain Dew Bourne Ultimatum spinoff flickers before your eyes. They're so entertaining! Way better than boring old regular commercials. In one sense, this is corporate America trying to give us what we want. But do we really want better ads? More »

Legal expert Julia Allison will be on MSNBC today discussing our nation's justice system and how it treats celebrities like Lindsay Lohan and Nicole Richie. Expect Linda Greenhouse levels of incisiveness! [Julia Allison]

ABC interviews crazy fireman impersonator Peter Braunstein. Catch it tonight on "20/20"! [ABC]

weekend 'readings'

TiVo Theosophy: NBC To Void Discursive Taboos, Fiat Further Tragedy With Action Serials!

It's hard with all that sixth-order navel-gazing and water-cooler fellatio and gripping boardroom oratory on the weekdays to keep up with what's actually going on at Media Level Zero. You know, like on TV and stuff. Thus, TiVo Theosophy, in which our special correspondent Daniel Luxemburg, who may or may not own a television, momentarily steps out of the geist-glow to tell us what it all means. And why to go on anyway. Or not. Consider him a First Life avatar. More »

media

Media Bubble: Judith Miller Is Just a Terrible Person

  • NBC News layoffs: Dateline, Today hardest hit. Ann Curry still there, unfortunately. [LAT]
  • No matter what Marie Claire wants you to think, Elizabeth Vargas would never breastfeed at the anchor desk. You can't get a good angle. [Drudge]
  • If Judith Miller testifies under oath that she's a skeptical journalist, is it perjury? [E&P]
  • Maureen Dowd's ex-boyfriend is leaving the NYT OpEd page to write, blog for Science Times. [NYT]
  • New York Post regretfully informs you that New York Daily News city editor has jumped ship. [NYP]
  • Soon you'll be able to TiVo the treasure trove of crap provided by YouTube and its ilk. [NYT]
  • Reporters should shut up about YouTube already. [Guardian]
  • Lots of people go to Washington. [NYO]
  • More »