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Trendmology

trends

Breaking: Nerds Work Out

Hey nerds, guess what? Being smart is no longer an excuse for being fat. The "ripsters" thing Nick Sylvester made up comes to terrifying life in today's Observer, where Doree Shafrir investigates tall tales of New York boys who read contemporary fiction but secretly have defined abdominal muscles. These literary Lotharios are real, and they're totally embarrassed about how they look good shirtless: More »

trendmology

The Latest Trend In Trend Stories Is Making Up Words

Like every other New Yorker, I have no idea what's happening around me until it's reported as a trend in the popular press. Like new moms who become absent-minded due to the stress of raising a young child: they're no longer every parent everywhere, but sufferers of the new disease "momnesia." See by adding mom to amnesia, you speak to the larger trend of moms losing interest in everything except their little angel, with the added bonus of reinforcing gender stereotypes about caretakers. And, as two more anecdotal examples followed by a cute coinage will conclusively prove, trend stories grasping at memorability with made-up words and phrases are now themselves a trend. More »