<![CDATA[Gawker: usa today]]> http://tags.gawker.com/assets/base/img/thumbs140x140/gawker.com.png <![CDATA[Gawker: usa today]]> http://gawker.com/tag/usatoday http://gawker.com/tag/usatoday <![CDATA[Newspapers, Winos Find More Common Ground]]> Just like the Hobo New York Times, USA Today now has its own wine club. But! Theirs has "a unique twist." No cliches? No, that's not it!

[The] USA TODAY Wine Club will feature USA TODAY reader tasting panels throughout the country selecting wines for the club. The quarterly pack features wines sourced by experts and chosen by USA TODAY readers.

Who better to select your wine than USA Today readers, pictured? The newspaper industry, ladies and gentlemen. This is it.

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<![CDATA[Nick Kristof Is an Honest Man]]> In your commendable Thursday media column: Nick Kristof is the perfect columnist except for his writing, the NYT acknowledges its photo scandal, USA Today teaches us how to write a story that adds up to zero, and Lenny Dykstra's bankrupt.

Earnest NYT columnist Nick Kristof is refreshingly honest about his job! He admits that his columns often have no impact; that he is "easily bored"; that he makes mistakes sometimes when he writes about things he doesn't know all that much about; and that his ignorance is widespread. He tells the truth, and he writes about things that are actually important! Nick Kristof, we want so bad to love you! If only you made a few more dick jokes or something, you could be perfect.

The image associated with this post is best viewed using a browser.The New York Times has published an editor's note confirming that Edgar Martins' photos of abandoned construction project were in fact digitally altered: "A reader, however, discovered on close examination that one of the pictures was digitally altered, apparently for aesthetic reasons. Editors later confronted the photographer and determined that most of the images did not wholly reflect the reality they purported to show." Shame, because the flicks would have been fine without it.

The image associated with this post is best viewed using a browser.One part of the art of journalism space-filling is to be able to run stories that actually reveal themselves to be totally pointless. USA Today accomplishes this today, with a story (with obvious scandalous undertones) about how federal aid dollars are going "overwhelmingly to places that supported President Obama in last year's presidential election." Oh, and in the last paragraph they mention: "From 2005 through 2007, the counties that later voted for Obama collected about 50% more government aid than those that supported McCain, according to spending reports from the U.S. Census Bureau." But by then you already read the story, and they successfully filled that space, so everyone wins!

The image associated with this post is best viewed using a browser.Ballplayer-turned-stock-picker-turned-mini-magazine-mogul Lenny Dykstra has reached the final stage of his career evolution: filing for bankruptcy.

Facing a string of lawsuits, unpaid bills and a long list of people he's accused of stiffing, the 46-year-old former outfielder said in his court papers in Los Angeles that he owes as much as $50 million but has only about $50,000 in assets.

Time for a comeback, Lenny. The Mets can always use extra pinch-hitting.

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<![CDATA[Palin Even More Popular With Republicans After Quitting]]> The image associated with this post is best viewed using a browser.A new USA Today/Gallup poll found that 71% of Republicans would likely vote for Sarah Palin if she ran for president in 2012. Three-fourths of Republicans polled also believe Palin has been treated unfairly by the media. [USA Today]

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<![CDATA[Bearded Twitterati Look Ugly Playing Baseball]]> One BusinessWeek scribe fussed over his beard, an Ars Technica blogger griped over her ride, and an ABC News reporter got dissed in makeup! The Twitterati's complaints were endless today:

BusinessWeek writer Roben Farzad flaunted his facial hair.


Ars Technica editor Jacqui Cheng bitched about her car rental.

ABC newdude John Berman damned his faint praise.

Wall Street Journal writer Jessica Vascellaro sought pitchers and catchers.

USA Today Detroit bureau chief Sharon Carty planned the next day's coverage.

Did you witness the media elite tweet something indiscreet? Please email us your favorite tweets — or send us more Twitter usernames.

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<![CDATA[Why USA Today Publisher Resigned Unexpectedly]]> Craig Moon's retirement as USA Today's president was "largely unexpected within Gannett," the Wall Street Journal reports. Apparently Moon couldn't work for a paper that is having trouble giving away copies.

More than half of USA Today's circulation is provided to hotel guests, according to the Audit Bureau of Circulation. The Gannett paper shows up "free" in front of guest's rooms. These copies can be booked as paid circulation since technically a guest could can return the paper for a nominal refund (no one ever does).

The recession has socked business travel, which in turn has taken 100,000 "subscribers" from a paper that once had a circulation of 2.3 million. The Journal:

Mr. Moon said in an interview that the slowdown has resulted in a reduction of more than 7% in the number of copies of USA Today distributed through partnerships with hotel chains such as Marriott...

Obviously USA Today should explore some kind of premium hotel content offerings. That's gone very well for other industries.

[WSJ]


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<![CDATA[Microsoft hopes you'll make friends through its new banner ads]]> Microsoft-owned ad agency Avenue A/Razorfish has a new product out that's supposed to solve the problem of how easily Web users ignore banner ads. AdLife ads run at the size of a regular banner, but include social features like customer reviews, a feedback button, and of course, user-generated content. AdLife is going through a three-month test right now with publishers WashingtonPost.com, USAToday.com and CircuitCity.com participating. If all goes well and clickthroughs pick up, expect Microsoft to push the product on any agency hoping to advertise on its network. As Avenue A/Razorfish exec Shiv Singh naively put it to AdWeek: "It would be unfair in the long term for it to be totally closed." Singh's title: "global social media lead," which tells us everything we need to know.

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<![CDATA[USA Today hype crashes Twitter]]> Twitter got its big break with mainstream America today — a big article in the free Ramada Inn daily, USA Today. In fact, the article drove so much traffic to Twitter that — whoops — it crashed. Again. "They used to call it the Slashdot Effect," Valleywag's resident Olds Paul Boutin tells me, "Your site would go down right in the middle of your moment of glory." Smartly, though, Twitter PR managed to get USA Today's Jefferson Graham to build an excuse for the site's Love For Fail right into the article. Graham reports:

Twitter has become so popular, so fast, that keeping up with its fast-growing user base is a real issue. So many people now use Twitter to update friends that the system often crashes. That could be about to change. Twitter executives are working feverishly to solve the problem through a new investment. "Twitter took off really quickly, and honestly, we were surprised and had to play a lot of catch-up," says Stone.

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<![CDATA[Freefall]]> June ad sales at USA Today were 27% lower than a year earlier. That's a decline even steeper than reported by the Tribune Company papers and the New York Times.

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<![CDATA[Despite Appearances, Drunken Lindsay Lohan Not Actually Shilling For Liquor Industry]]> Seemingly no day this week would be complete without the unauthorized use of a celebrity to further a lesser entity's cause. First we had Uwe Boll borrowing Michael Bay to pimp his new film, and not 24 hours later, the American Beverage Institute placed a full-page ad in USA Today featuring Lindsay Lohan as the poster child — literally — for drunken driving. Arguing against laws that would require "ignition interlocks" — or built-in breathalyzers — in every new vehicle off the assembly line, the ABI's ad uses Lohan's mugshot to suggest the starlet's soggy transgressions shouldn't hurt the nice folks who don't mind a happy-hour nip or eight. Within hours, Lohan's lawyer was venting to TMZ:

USA TODAY is idiotic for running such an irresponsible advertisement, suggesting that drinking and driving is some kind of American 'tradition' we should protect. Not identifying that this ad was paid for by the liquor industry is profoundly reckless.

Drunk, old, white businessmen, drunk cougars out for girls night out, and drunk wedding parties should be kept off the roads of America. Lindsay Lohan fully endorses ignition interlock devices that have been well-proven to save lives.

Snap! Lawyers for "drunk, old, white businessmen" could not immediately reached for comment, but the ones sitting down the bar from us as we write this at happy hour are clearly outraged. Or maybe they're just reacting to highlights of yet another Yankees loss? We can't tell. But someone's gonna pay, we know that much.

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<![CDATA[Financial Desperation Forces Newspapers Into Good Journalism]]> It can cost more than $30,000 per month to keep a reporter on the presidential campaign trail, so cash-strapped newspapers like USA Today, the Boston Globe and the Dallas Morning News are no longer on the road with the Clinton or Obama campaigns, at least not on a consistent basis. The changes have thinned out the chummy pack journalism depicted in Timothy Crouse's "Boys On The Bus," and that's probably for the best. Campaign trail stories can be told more cheaply using wire services, YouTube and cable news, while seasoned reporters can spend their time on stories they think are important rather than being held captive by agenda-setting campaign managers. The Morning News, for example, took a look at how hispanics in California and Texas were voting differently. The upshot is that the country is less likely to choose its next president on the basis of who people would rather have a beer with, as was the case with Bush. After the jump, Bush shows how charming he could be on the campaign bus in a very brief preview for Alexandra Pelosi's 2002 documentary, Journeys With George.

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<![CDATA[USA Today Founder Al Neuharth Is "Mad Man," Says Hearst CEO]]> Picture%202.jpg Where did Hearst president Cathie Black pick up her steely ways? Why from "mad man" USA Today founder Al Neuharth of course! (She said it, we didn't.) In a November interview at the 92 St. Y with New York Post gossip Liz Smith, Black dishes about being a career woman and her early days with Neuharth. One gem? Neuharth kept his employees alert by keeping the office temp at 55°. "All you could think about was how damn cold you were," Black says. Watching employees hobble around on frostbitten toes is fun times! Watch the video after the jump. [92YBlog]



Previously: Hearst CEO Cathie Black On Office Tears: "Get Over It"

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<![CDATA[Dead-tree newspaper readership down, Web readership up]]> Newspapers sales have fallen 3 percent year-over-year. With the exception of USA Today and the Los Angeles Times, the vast majority of major papers lost subscribers. This year the Audit Bureau of Circulations, the industry organization that reports subscriber information, included online readership in the report. In the last two years, half of 88 papers examined showed no change or an increase in combined print and online readings. That's good news for the news industry — online readers tend to be younger and more attractive to advertisers. That's fine. Maybe more papers should follow the New York Times' example — they may be just a fancy blog, but that's what the kids are reading these days. (Photo by AP/Mark Lennihan)

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<![CDATA['USA Today' and the 'Wall Street Journal'...]]> 'USA Today' and the 'Wall Street Journal' are both developing in-house glossy magazines. Is this what the success of T has wrought? [AdAge]

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<![CDATA[Creepy Old Man Invites 'USA Today' Interns Out For Beers]]> Craig Wilson's column today on nubile young interns at USA Today is chilling, in that "would totally freak Nancy Grace out" kind of way.

We weren't very deep into our conversation when I said it would be fun to go out for a few beers sometime this summer. Maybe they could even teach the old dog a few new tricks, I said. Worth a try, anyway.

One of the interns then confessed she didn't turn 21 until late in July, so we'd have to wait until then for our night on the town.

Suddenly I realized the young lady sitting across from me also was not yet born when I arrived at the paper. She didn't actually come out and say that, like the intern did last year. She was more subtle.

But it was still shocking to think she was born, got potty-trained, played with Barbie, experienced her first kiss, went to the prom, graduated from high school, then went off to college all in the time I sat at a desk typing.

I'm not sure I can wait until July for that drink.

He probably had an Olsen twins 21st-birthday countdown clock too.

Daisy-fresh interns make the old-timer wilt [USA Today]

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<![CDATA[The Circulation Game]]>
  • Newspaper circulation falls pretty much everywhere. Here on the home front, though, both the Post and the News saw increases. Other (slight) success stories: USA Today and the Wall Street Journal. [WSJ]
  • Those numbers would be better if the Audit Bureau of Circulation included website visits. [E&P]
  • Conrad Black trial gets even more contentious. [NYT]
  • Christopher Hitchens charms ASME panelists; calls women "humorless bitches" and refers to Anna Nicole Smith as "that fat slut who died." [WWD]

    ]]> http://gawker.com/index.php?op=postcommentfeed&postId=256678&view=rss&microfeed=true <![CDATA[Media Bubble: Wal-Mart Will Not Tap Your Phone Again. Guaranteed.]]>

    • Wal-Mart is really, really sorry that they taped a Times reporter's calls. They don't want you to think they're Hewlett-Packard or anything. [NYT]
    • Do not even suggest that Brian Williams' trip to Iraq had anything to do with ratings. NBC is a professional news organization, damn it! Also, they're sorta sensitive. [Philadelphia Inquirer]
    • Ron Burkle made a $200 million dollar profit on the sale of some supermarkets. Radar may last forever! (Hahaha, we're just kidding, it's three and out.) [NYP]
    • Boston Globe sportswriter hit with plagiarism charge. How hard could sportswriting possibly be that you'd need to copy someone else's clich s and bad metaphors? [E&P]
    • Radio broadcasters, big record labels, will never be bad again. [NYT]
    • Times chief art critic will be just fine covering art from Europe for the next year. It's not like there's much to see in this country anyway. [Modern Art Notes]
    • USA Today unveils redesigned website. [AdAge]
    • Branson to Murdoch: I will sue your ass. [Independent]
    • Esquire's David Granger: User-generated content is a big load. [Greg Verdino]
    • Once upon a time, both black people and Asians thrived at the Voice. [Journal-isms , second item]
    • This article will only be of interest to British politics junkies, but it does represent an important blow for press freedom across the pond. [Guardian]
    • Mediabistro EIC departs, reminding people that Mediabistro had an EIC. [mediabistro]

      [Image via]

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    <![CDATA[Meet Gary Spitz, Ball Boy, Again For The Very First Time]]> If you read this week's Observer, you might have seen this article about Gary Spitz, a 42-year-old ball boy at the U.S. Open. If you read yesterday's Times, you might have seen this article about Gary Spitz, a 42-year-old ball boy at the U.S. Open. If you happened to be reading the Washington Post around this time last year, you might have seen this article about Gary Spitz, a 41-year-old ball boy at the U.S. Open. In 2002, USA Today had a fascinating glimpse into the life of Gary Spitz, a 38-year-old ball boy at the U.S. Open. And way back in 2001, ESPN took a look at a 37-year-old U.S. Open ball boy by the name of Gary Spitz.

    Now, we understand that "world's oldest ball boy" is the kind of hardy perennial that just keeps getting better each year. We're not going to blame the papers for running the stories, however duplicative they are. We're just a little concerned that all the attention paid to Mr. Spitz will lead inevitably to something like this:

    We would have gone with Will Ferrell, but given Hollywood's recent commitment to cost-cutting, we're pretty sure this is how it's gonna play out.

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    <![CDATA[Media Bubble: Time Inc. Lives on the Edge]]> &#8226; Time Inc. to launch SI Edge, fitness mag that won't offer abs tips. Retorts Zinczenko: "[W]e promise not to point out that he's naming his magazine after a shaving cream." [NYP]
    &#8226; Hey, remember the big USA Today expose on how the phone companies were colluding with the government to create a big database of all sorts of domestic phone-call records? Yeah, well, the paper's still convinced about the database, but it's not so sure anymore the telcos played along. [USAT]
    &#8226; Was Pemberton's Spin too much like Blender? Plus, a Detailser leaves to become — wha? — a morning-show DJ. In Oregon. [WWD]

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    <![CDATA[Poppin' the Collar in the Sunni Triangle]]>
    Because even the most hardened insurgent is tamed by cashmere twinsets and freshwater pearls.

    USA Today

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    <![CDATA['USA Today' Calls New Yorkers Old Maids (Though Not in So Many Words)]]> 20051118wedding.jpgNeed another reason to be happy you don't read USA Today? How about this lede, from yesterday's Life section, which we're sure you are thrilled to have missed:

    Americans are waiting longer to get married, but they shouldn't wait too long: The odds for a happy marriage may favor those who tie the knot between the ages of 23 and 27, says a survey out Thursday.

    Hmm. Kind of cruel of us to pass that along, huh? You'd successfully avoided that news till now. Whoops.

    Early to Wed Might Make Marriage Happy, Survey Says [USAT via Yahoo]

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