"Any of you who know a little bit about history and fashion will know that Hugo Boss made the uniforms for the Nazis," Brand told a sideswiped audience at London's Royal Opera House. "The Nazis did have flaws, but, you know, they did look fucking fantastic, let's face it, while they were killing people on the basis of their religion and sexuality."
That was not the last of Brand's "Genocide Quips," but it was the end of his involvement with the GQ festivities.
According to reports seemingly confirmed by Brand himself, the actor-slash-soothsayer got himself booted from the Hugo Boss-sponsored awards ceremony after-party.
Brand later posted a tweet appearing to recall a conversation he had with a GQ editor following his controversial acceptance speech: