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		<title><![CDATA[Schizophrenia Is The New Ad Gimmick - Gawker Comments]]></title>
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			<title><![CDATA[Schizophrenia Is The New Ad Gimmick - Gawker Comments]]></title>
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	    	<lastBuildDate>Tue, 19 Feb 2008 14:48:59 EST</lastBuildDate>
	    	<pubDate>Tue, 19 Feb 2008 14:48:59 EST</pubDate>
		<link>http://gawker.com/news/the-future/schizophrenia-is-the-new-ad-gimmick-329133.php</link>
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		    <title><![CDATA[Schizophrenia Is The New Ad Gimmick]]></title>
		    <link>http://gawker.com/news/the-future/schizophrenia-is-the-new-ad-gimmick-329133.php#c4288056</link>
		    <description><![CDATA[<P>I actually walked past the one on Prince street one night and FAILED to notice the billboard. Needless to say it was kind of disturbing until I saw two guys have the same exact reaction I did. I just figured it was an sound design installation. One thing the article fails to mention is that the hypersonic sound beams actually have a tactile effect on the body as well. Depending on the direction your facing in relation to the brick wall on the north side of the street, the sound waves will have an isobaric effect. It literally felt like I got felt-up by the billboard lady while she was whispering wierd nothings into my ear. Pretty cool for an ad.</P> <p>poolboy3000</p>]]></description>
			<dc:creator><![CDATA[poolboy3000]]></dc:creator>
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		    <pubDate>Tue, 19 Feb 2008 14:48:59 EST</pubDate>
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		    <title><![CDATA[Schizophrenia Is The New Ad Gimmick]]></title>
		    <link>http://gawker.com/news/the-future/schizophrenia-is-the-new-ad-gimmick-329133.php#c3350021</link>
		    <description><![CDATA[<P>Isn't the military testing this type of thing as a crowd control weapon? I seem to remember reading about the use of sonic weapons in Iraq, and how law enforcement agencies here in the states were interested in it's application for crowd control here.</P>
<P>I'd also think that to deploy a device of this nature, they would have had to have obtained a permit, as the local city/county might be lible for civil damages, along with A&amp;E, the advertiser,the ad board company, the folks that mounted the thing and the building owner.</P>
<P>Perhaps an ad should be taken out across from this one by the local chapter there of the Bar and Court TV that says</P>
<P>"And 73% of our members believe they could win a civil judgement in excess of $100,000 for victims of your sonic weapon...."</P> <p>scupper</p>]]></description>
			<dc:creator><![CDATA[scupper]]></dc:creator>
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		    <pubDate>Sun, 16 Dec 2007 16:01:50 EST</pubDate>
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		    <title><![CDATA[Schizophrenia Is The New Ad Gimmick]]></title>
		    <link>http://gawker.com/news/the-future/schizophrenia-is-the-new-ad-gimmick-329133.php#c3343011</link>
		    <description><![CDATA[<p>Did anybody see Minority Report with Tom Cruise?<br>
<a href="http://www.imdb.com/title/tt0181689/">[www.imdb.com]</a></p>
<p>There was a 30 second scene where the main character was strolling through a building lobby where he was being bombarded by targeted ads like this, repeatedly.  That's where this technique will end up, if we don't say loudly "NO - DO NOT do this".</p> <p>nitecruzr</p>]]></description>
			<dc:creator><![CDATA[nitecruzr]]></dc:creator>
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		    <pubDate>Sat, 15 Dec 2007 00:44:05 EST</pubDate>
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		    <title><![CDATA[Schizophrenia Is The New Ad Gimmick]]></title>
		    <link>http://gawker.com/news/the-future/schizophrenia-is-the-new-ad-gimmick-329133.php#c3342933</link>
		    <description><![CDATA[<p>@<a href="#c3198261">JPF321</a>:</p>
<p>I don't care if the voices resonate from my wisdom tooth, from inside my cranium, or from my wristwatch.</p>
<p>If I'm sitting in Starsmucks drinking a latte, and voices tell me to go buy a Pumpkin Loaf to go with the latte, I may go berserk.</p>
<p>Look at David Berkowitz last century.  The voices in his head told him to murder people.  How many latent David Berkowitzs do we have today?  Better hope none of them go strolling down Prince Street.</p> <p>nitecruzr</p>]]></description>
			<dc:creator><![CDATA[nitecruzr]]></dc:creator>
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		    <pubDate>Sat, 15 Dec 2007 00:29:44 EST</pubDate>
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		    <title><![CDATA[Schizophrenia Is The New Ad Gimmick]]></title>
		    <link>http://gawker.com/news/the-future/schizophrenia-is-the-new-ad-gimmick-329133.php#c3255457</link>
		    <description><![CDATA[<P>@<A href="http://gawker.com/news/the-future/schizophrenia-is-the-new-ad-gimmick-329133.php#c3198122">Shinyfluff</A>: So, what ad agency do you work for?</P> <p>britneyspearstears</p>]]></description>
			<dc:creator><![CDATA[britneyspearstears]]></dc:creator>
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		    <pubDate>Mon, 10 Dec 2007 02:36:40 EST</pubDate>
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		    <title><![CDATA[Schizophrenia Is The New Ad Gimmick]]></title>
		    <link>http://gawker.com/news/the-future/schizophrenia-is-the-new-ad-gimmick-329133.php#c3255443</link>
		    <description><![CDATA[<P>@<A href="http://gawker.com/news/the-future/schizophrenia-is-the-new-ad-gimmick-329133.php#c3189974">nutmeg</A>: Nailed it!</P> <p>britneyspearstears</p>]]></description>
			<dc:creator><![CDATA[britneyspearstears]]></dc:creator>
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		    <pubDate>Mon, 10 Dec 2007 02:30:07 EST</pubDate>
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		    <title><![CDATA[Schizophrenia Is The New Ad Gimmick]]></title>
		    <link>http://gawker.com/news/the-future/schizophrenia-is-the-new-ad-gimmick-329133.php#c3251382</link>
		    <description><![CDATA[<P>Has anyone figured out the timing of how this works. Like TOURDEFORCE said, it appears to be random. At 2am, I was nearby (not really but close enough to go walk there) and i swear like an idiot i walked west from the north side, walked past it, walked up mulberry, stood across the street for like 5 minutes while trying to tell this story here on the comments section only to have my blackberry crap out on me.</P>
<P>Long story short, I'm the kind of loser who stands there 5 minutes and hears anything, help</P> <p><a href="http://myspace.com/rostyl">RoStyl</a></p>]]></description>
			<dc:creator><![CDATA[RoStyl]]></dc:creator>
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		    <pubDate>Sun, 09 Dec 2007 03:36:02 EST</pubDate>
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		    <title><![CDATA[Schizophrenia Is The New Ad Gimmick]]></title>
		    <link>http://gawker.com/news/the-future/schizophrenia-is-the-new-ad-gimmick-329133.php#c3250258</link>
		    <description><![CDATA[<P>er, I meant audiolocate. we ain't bats</P> <p>nad1</p>]]></description>
			<dc:creator><![CDATA[nad1]]></dc:creator>
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		    <pubDate>Sat, 08 Dec 2007 22:04:21 EST</pubDate>
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		    <title><![CDATA[Schizophrenia Is The New Ad Gimmick]]></title>
		    <link>http://gawker.com/news/the-future/schizophrenia-is-the-new-ad-gimmick-329133.php#c3249728</link>
		    <description><![CDATA[<P>This is what happens when engineers/marketers get ahead of attorneys. I can't imagine their legal dept signing off on this-- seems like a trauma suit waiting to happen. (or maybe just a favorable dearth of research and case law...it sounds new-ish.)</P>
<P>All I know is, the human body was not designed to take in sound that way. It was designed to echolocate, like any other species.</P> <p>nad1</p>]]></description>
			<dc:creator><![CDATA[nad1]]></dc:creator>
		    <guid isPermaLink="false">7:329133:c3249728</guid>
		    <pubDate>Sat, 08 Dec 2007 20:05:47 EST</pubDate>
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		    <title><![CDATA[Schizophrenia Is The New Ad Gimmick]]></title>
		    <link>http://gawker.com/news/the-future/schizophrenia-is-the-new-ad-gimmick-329133.php#c3246586</link>
		    <description><![CDATA[<p>@<a href="#c3198261">JPF321</a>: It's irrelevant how it works.  It's just a ridiculous, disturbing, over-the-top way to promote a TV show.</p> <p><a href="http://">bifteck-frites</a></p>]]></description>
			<dc:creator><![CDATA[bifteck-frites]]></dc:creator>
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		    <pubDate>Sat, 08 Dec 2007 00:42:26 EST</pubDate>
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		    <title><![CDATA[Schizophrenia Is The New Ad Gimmick]]></title>
		    <link>http://gawker.com/news/the-future/schizophrenia-is-the-new-ad-gimmick-329133.php#c3242762</link>
		    <description><![CDATA[<p>@<a href="#c3198261">JPF321</a>: Okay so I went to judge for myself! I went down Prince Street and guess what? That thing was CRAZY. DID NOT LIKE IT.</p> <p><a href="http://www.gawker.com">Choire</a></p>]]></description>
			<dc:creator><![CDATA[Choire]]></dc:creator>
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		    <pubDate>Fri, 07 Dec 2007 17:12:37 EST</pubDate>
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		    <title><![CDATA[Schizophrenia Is The New Ad Gimmick]]></title>
		    <link>http://gawker.com/news/the-future/schizophrenia-is-the-new-ad-gimmick-329133.php#c3215169</link>
		    <description><![CDATA[<p>I just took a walk over there (I live just a few blocks south on Broome) and heard nothing. I didn't even see the speakers. :(</p> <p>jjw314</p>]]></description>
			<dc:creator><![CDATA[jjw314]]></dc:creator>
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		    <pubDate>Thu, 06 Dec 2007 00:55:50 EST</pubDate>
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		    <title><![CDATA[Schizophrenia Is The New Ad Gimmick]]></title>
		    <link>http://gawker.com/news/the-future/schizophrenia-is-the-new-ad-gimmick-329133.php#c3214650</link>
		    <description><![CDATA[<P>THIS JUST HAPPENED TO ME TONIGHT.  I heard the whispers on Prince btw Mott and Mulberry.  North side, walking eastbound.  The ridiculous part is is that I think it's totally random, so when you (for example), take your friend back an hour later to the same spot to show him the whisper, nothing happens, and you look even MORE like a lunatic than even the five minutes before when you were talking about a whispering wall.</P> <p>tourdeforce</p>]]></description>
			<dc:creator><![CDATA[tourdeforce]]></dc:creator>
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		    <pubDate>Wed, 05 Dec 2007 23:34:29 EST</pubDate>
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		    <title><![CDATA[Schizophrenia Is The New Ad Gimmick]]></title>
		    <link>http://gawker.com/news/the-future/schizophrenia-is-the-new-ad-gimmick-329133.php#c3198261</link>
		    <description><![CDATA[<p>It's a shame that the author has completely misconstrued the technology and that noone has taken the time to research it nor explain it. The speaker generates a narrow beam of ultrasound frequencies, not unlike a light beam, that are inaudible by themselves but can be heard when they interact with /*air*/, which converts the high frequencies to lower frequencies humans can hear.</p>
<p>ULTRASONIC sound actually /*reflects*/ off of any solid surface, not make it resonate.  So this has nothing to do with your skull, but rather normal safe sound which is transmitted on a carrier frequency which has both directionality and locality.</p>
<p>Using normal speakers, to achieve the same effect, you'd keep the neighborhood up all night. Instead, even the tenant just below the units hears absolutely nothing. And once you cross Mulberry walking westbound, you hear nothing. And on the south side of Prince, you hear nothing.</p>
<p>I'm equally disappointed to see all the people in this virtual blogland jump to crazy alarmist conclusions before actually going to visit the location and judge for themselves.</p> <p>JPF321</p>]]></description>
			<dc:creator><![CDATA[JPF321]]></dc:creator>
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		    <pubDate>Wed, 05 Dec 2007 00:29:22 EST</pubDate>
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		    <title><![CDATA[Schizophrenia Is The New Ad Gimmick]]></title>
		    <link>http://gawker.com/news/the-future/schizophrenia-is-the-new-ad-gimmick-329133.php#c3198122</link>
		    <description><![CDATA[<p>"I'm making my LUNCH."</p> <p>Shinyfluff</p>]]></description>
			<dc:creator><![CDATA[Shinyfluff]]></dc:creator>
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		    <pubDate>Wed, 05 Dec 2007 00:07:11 EST</pubDate>
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		    <title><![CDATA[Schizophrenia Is The New Ad Gimmick]]></title>
		    <link>http://gawker.com/news/the-future/schizophrenia-is-the-new-ad-gimmick-329133.php#c3197309</link>
		    <description><![CDATA[<p>Sign me up for the do-not-skullfuck list, please!</p> <p>Cthulhah Bankhead</p>]]></description>
			<dc:creator><![CDATA[Cthulhah Bankhead]]></dc:creator>
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		    <pubDate>Tue, 04 Dec 2007 22:26:22 EST</pubDate>
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		    <title><![CDATA[Schizophrenia Is The New Ad Gimmick]]></title>
		    <link>http://gawker.com/news/the-future/schizophrenia-is-the-new-ad-gimmick-329133.php#c3196566</link>
		    <description><![CDATA[<P>So, Xtianrut is the only one here to have encountered this? Anyone else?</P> <p><a href="http://www.ultragrrrl.com">Ultragrrrl</a></p>]]></description>
			<dc:creator><![CDATA[Ultragrrrl]]></dc:creator>
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		    <pubDate>Tue, 04 Dec 2007 20:59:50 EST</pubDate>
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		    <title><![CDATA[Schizophrenia Is The New Ad Gimmick]]></title>
		    <link>http://gawker.com/news/the-future/schizophrenia-is-the-new-ad-gimmick-329133.php#c3196272</link>
		    <description><![CDATA[<P>Yipes! It's a test, isn't it? A test secretly sponsored by the CIA. Right? Because otherwise this has got to be illegal on some level. And if it isn't, it should be.</P> <p>droplet</p>]]></description>
			<dc:creator><![CDATA[droplet]]></dc:creator>
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		    <pubDate>Tue, 04 Dec 2007 20:26:32 EST</pubDate>
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		    <title><![CDATA[Schizophrenia Is The New Ad Gimmick]]></title>
		    <link>http://gawker.com/news/the-future/schizophrenia-is-the-new-ad-gimmick-329133.php#c3194966</link>
		    <description><![CDATA[<P>I swear to DOG this shit just happened to me at the corner of Prince &amp; Mulberry.  It was a total bad-touch on the brain.  If I hadn't read this post at work before heading home (inadvertently past this demonic billboard) I would've been seriously freaked. Scared my ass pretty good anyway.</P>
<P>Wrong, wrong, wrong.</P> <p>xtianrut</p>]]></description>
			<dc:creator><![CDATA[xtianrut]]></dc:creator>
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		    <pubDate>Tue, 04 Dec 2007 18:37:42 EST</pubDate>
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		    <title><![CDATA[Schizophrenia Is The New Ad Gimmick]]></title>
		    <link>http://gawker.com/news/the-future/schizophrenia-is-the-new-ad-gimmick-329133.php#c3194074</link>
		    <description><![CDATA[<P>Probably 73% of Americans believe in Jesus, too.</P> <p><a href="http://">gefilte_fish_blues</a></p>]]></description>
			<dc:creator><![CDATA[gefilte_fish_blues]]></dc:creator>
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		    <pubDate>Tue, 04 Dec 2007 17:48:19 EST</pubDate>
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		    <title><![CDATA[Schizophrenia Is The New Ad Gimmick]]></title>
		    <link>http://gawker.com/news/the-future/schizophrenia-is-the-new-ad-gimmick-329133.php#c3193998</link>
		    <description><![CDATA[<p>Something went terribly awry and someone in marketing is  SO fired.  Those messages were supposed to lure passerby to the psychic on the corner, who will then direct the consumer to the proper nearest American Apparel location.  Whom does a Marketing Director have to fuck around here to get some cooperation? Sheesh!</p> <p><a href="http://troubleonwheels.blogspot.com">TroubleonWheels</a></p>]]></description>
			<dc:creator><![CDATA[TroubleonWheels]]></dc:creator>
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		    <pubDate>Tue, 04 Dec 2007 17:43:26 EST</pubDate>
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		    <title><![CDATA[Schizophrenia Is The New Ad Gimmick]]></title>
		    <link>http://gawker.com/news/the-future/schizophrenia-is-the-new-ad-gimmick-329133.php#c3193682</link>
		    <description><![CDATA[<p>@<a href="#c3191384">TedSez</a>: That's exactly what I was thinking.  Now, the billboard needs to shoot incredibly powerful laser beams.</p> <p>Go Like Hell Machine</p>]]></description>
			<dc:creator><![CDATA[Go Like Hell Machine]]></dc:creator>
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		    <pubDate>Tue, 04 Dec 2007 17:24:55 EST</pubDate>
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		    <title><![CDATA[Schizophrenia Is The New Ad Gimmick]]></title>
		    <link>http://gawker.com/news/the-future/schizophrenia-is-the-new-ad-gimmick-329133.php#c3193416</link>
		    <description><![CDATA[<p>I know this technology; these are Audio Spotlight devices, manufactured by Holosonics (www.holosonics.com).  It's a scaled up version of the project that was done in book stores for Court TV:</p>
<p><a href="http://holosonics.com/PR_CourtTV.html">[holosonics.com]</a></p> <p>jrs14</p>]]></description>
			<dc:creator><![CDATA[jrs14]]></dc:creator>
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		    <pubDate>Tue, 04 Dec 2007 17:09:06 EST</pubDate>
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		    <title><![CDATA[Schizophrenia Is The New Ad Gimmick]]></title>
		    <link>http://gawker.com/news/the-future/schizophrenia-is-the-new-ad-gimmick-329133.php#c3192674</link>
		    <description><![CDATA[<P>@LolCait<BR>Creepy. Who knew a Gawker comment could make your hair stand on end?</P></BR> <p>ThatFiestyOne</p>]]></description>
			<dc:creator><![CDATA[ThatFiestyOne]]></dc:creator>
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		    <pubDate>Tue, 04 Dec 2007 16:33:16 EST</pubDate>
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		    <title><![CDATA[Schizophrenia Is The New Ad Gimmick]]></title>
		    <link>http://gawker.com/news/the-future/schizophrenia-is-the-new-ad-gimmick-329133.php#c3192406</link>
		    <description><![CDATA[<p>@<a href="#c3191257">JojoSaysNo</a>: I like you.</p>
<p>So, 73% believe, and this billboard shows that they're believing utter nonsense. See? It's not a ghost, it's a stupid marketing gimmick. Glad we got that cleared up. Next!</p> <p><a href="http://www.skepchick.org/blog">skepchick</a></p>]]></description>
			<dc:creator><![CDATA[skepchick]]></dc:creator>
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		    <pubDate>Tue, 04 Dec 2007 16:21:33 EST</pubDate>
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		    <title><![CDATA[Schizophrenia Is The New Ad Gimmick]]></title>
		    <link>http://gawker.com/news/the-future/schizophrenia-is-the-new-ad-gimmick-329133.php#c3192150</link>
		    <description><![CDATA[<P>How the hell is this not a huge liability risk? What happens if this causes an actual schizophrenic to flip out, have an episode, and hurt someone?</P>
<P>"Didn't you consider this a possibility when you set the ad up?"</P>
<P>"We didn't think it would cause a schizophrenic episode."</P>
<P>"It IS a schizophrenic episode. HOW DID YOU NOT THINK OF THAT?"</P> <p>braak</p>]]></description>
			<dc:creator><![CDATA[braak]]></dc:creator>
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		    <pubDate>Tue, 04 Dec 2007 16:10:57 EST</pubDate>
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		    <title><![CDATA[Schizophrenia Is The New Ad Gimmick]]></title>
		    <link>http://gawker.com/news/the-future/schizophrenia-is-the-new-ad-gimmick-329133.php#c3192004</link>
		    <description><![CDATA[<P>@<A href="http://gawker.com/news/the-future/schizophrenia-is-the-new-ad-gimmick-329133.php#c3191381">TheBigDoggy</A>: Could just be an echo effect. (Helloooo, hellooo, hellooooooo)</P> <p>nutmeg</p>]]></description>
			<dc:creator><![CDATA[nutmeg]]></dc:creator>
		    <guid isPermaLink="false">7:329133:c3192004</guid>
		    <pubDate>Tue, 04 Dec 2007 16:03:13 EST</pubDate>
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		    <title><![CDATA[Schizophrenia Is The New Ad Gimmick]]></title>
		    <link>http://gawker.com/news/the-future/schizophrenia-is-the-new-ad-gimmick-329133.php#c3191711</link>
		    <description><![CDATA[<p>@<a href="#c3189943">KarenUhOh</a>: And the frowning sprite in my pocket who shouts, "Who's frying bologna?!" says they're nuts.</p> <p>hhpeterson13</p>]]></description>
			<dc:creator><![CDATA[hhpeterson13]]></dc:creator>
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		    <pubDate>Tue, 04 Dec 2007 15:49:15 EST</pubDate>
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		    <title><![CDATA[Schizophrenia Is The New Ad Gimmick]]></title>
		    <link>http://gawker.com/news/the-future/schizophrenia-is-the-new-ad-gimmick-329133.php#c3191491</link>
		    <description><![CDATA[<p>That is soooo f*cked up I can't get over it!</p> <p><a href="http://maulleigh.blogspot.com">Maulleigh</a></p>]]></description>
			<dc:creator><![CDATA[Maulleigh]]></dc:creator>
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		    <pubDate>Tue, 04 Dec 2007 15:38:49 EST</pubDate>
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		    <title><![CDATA[Schizophrenia Is The New Ad Gimmick]]></title>
		    <link>http://gawker.com/news/the-future/schizophrenia-is-the-new-ad-gimmick-329133.php#c3191421</link>
		    <description><![CDATA[<P>@<A href="http://gawker.com/news/the-future/schizophrenia-is-the-new-ad-gimmick-329133.php#c3190217">billiejeanismylover</A>: It's probably already happened but the powers that be know how to cover it up.</P> <p>bananappeal</p>]]></description>
			<dc:creator><![CDATA[bananappeal]]></dc:creator>
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		    <pubDate>Tue, 04 Dec 2007 15:36:00 EST</pubDate>
		</item>
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		    <title><![CDATA[Schizophrenia Is The New Ad Gimmick]]></title>
		    <link>http://gawker.com/news/the-future/schizophrenia-is-the-new-ad-gimmick-329133.php#c3191384</link>
		    <description><![CDATA[<p>This is Jesus, Kent, and you've been a very naughty boy!</p> <p><a href="http://">TedSez</a></p>]]></description>
			<dc:creator><![CDATA[TedSez]]></dc:creator>
		    <guid isPermaLink="false">7:329133:c3191384</guid>
		    <pubDate>Tue, 04 Dec 2007 15:34:39 EST</pubDate>
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		    <title><![CDATA[Schizophrenia Is The New Ad Gimmick]]></title>
		    <link>http://gawker.com/news/the-future/schizophrenia-is-the-new-ad-gimmick-329133.php#c3191381</link>
		    <description><![CDATA[<P>Nothing to fear until you start hearing a woman whispering from your catbag. Then it's time to hit the rubber room.</P> <p>TheBigDoggy</p>]]></description>
			<dc:creator><![CDATA[TheBigDoggy]]></dc:creator>
		    <guid isPermaLink="false">7:329133:c3191381</guid>
		    <pubDate>Tue, 04 Dec 2007 15:34:27 EST</pubDate>
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		<item>
		    <title><![CDATA[Schizophrenia Is The New Ad Gimmick]]></title>
		    <link>http://gawker.com/news/the-future/schizophrenia-is-the-new-ad-gimmick-329133.php#c3191290</link>
		    <description><![CDATA[<p>73%? Sigh. James Randi for president!</p> <p>JojoSaysNo</p>]]></description>
			<dc:creator><![CDATA[JojoSaysNo]]></dc:creator>
		    <guid isPermaLink="false">7:329133:c3191290</guid>
		    <pubDate>Tue, 04 Dec 2007 15:30:47 EST</pubDate>
		</item>
		<item>
		    <title><![CDATA[Schizophrenia Is The New Ad Gimmick]]></title>
		    <link>http://gawker.com/news/the-future/schizophrenia-is-the-new-ad-gimmick-329133.php#c3191257</link>
		    <description><![CDATA[<p>Once, whacked out on Oxycontin, I could hear Heart's 'Barracuda' coming up from the floor, loud and clear.</p>
<p>I then spent the remainder of the night banging on said floor and trying to avoid getting tangled up in the black tentacles growing out of my furniture.</p>
<p>Also: anyone want to buy some leftover Oxycontin? Shit is a bad trip.</p> <p>JojoSaysNo</p>]]></description>
			<dc:creator><![CDATA[JojoSaysNo]]></dc:creator>
		    <guid isPermaLink="false">7:329133:c3191257</guid>
		    <pubDate>Tue, 04 Dec 2007 15:29:42 EST</pubDate>
		</item>
		<item>
		    <title><![CDATA[Schizophrenia Is The New Ad Gimmick]]></title>
		    <link>http://gawker.com/news/the-future/schizophrenia-is-the-new-ad-gimmick-329133.php#c3191061</link>
		    <description><![CDATA[<P>Jeeze. Relax, people. Nothing a tinfoil hat can't handle.</P> <p><a href="http://">Adorkable</a></p>]]></description>
			<dc:creator><![CDATA[Adorkable]]></dc:creator>
		    <guid isPermaLink="false">7:329133:c3191061</guid>
		    <pubDate>Tue, 04 Dec 2007 15:22:09 EST</pubDate>
		</item>
		<item>
		    <title><![CDATA[Schizophrenia Is The New Ad Gimmick]]></title>
		    <link>http://gawker.com/news/the-future/schizophrenia-is-the-new-ad-gimmick-329133.php#c3191027</link>
		    <description><![CDATA[<P>As usual Matt Lauer and the today show should cover this in about 10 days.</P> <p>Queen of the Passive Aggressives</p>]]></description>
			<dc:creator><![CDATA[Queen of the Passive Aggressives]]></dc:creator>
		    <guid isPermaLink="false">7:329133:c3191027</guid>
		    <pubDate>Tue, 04 Dec 2007 15:20:52 EST</pubDate>
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		<item>
		    <title><![CDATA[Schizophrenia Is The New Ad Gimmick]]></title>
		    <link>http://gawker.com/news/the-future/schizophrenia-is-the-new-ad-gimmick-329133.php#c3190623</link>
		    <description><![CDATA[<P>At least it didn't say "I'm going to the gym in 26 minutes."</P> <p>BettyCrocker</p>]]></description>
			<dc:creator><![CDATA[BettyCrocker]]></dc:creator>
		    <guid isPermaLink="false">7:329133:c3190623</guid>
		    <pubDate>Tue, 04 Dec 2007 15:03:40 EST</pubDate>
		</item>
		<item>
		    <title><![CDATA[Schizophrenia Is The New Ad Gimmick]]></title>
		    <link>http://gawker.com/news/the-future/schizophrenia-is-the-new-ad-gimmick-329133.php#c3190521</link>
		    <description><![CDATA[<P>@<A href="http://gawker.com/news/the-future/schizophrenia-is-the-new-ad-gimmick-329133.php#c3190127">collegecallgirl</A>: I would have somehow added cocaine and ass into it.</P> <p><a href="http://rodtownsend.com">rod</a></p>]]></description>
			<dc:creator><![CDATA[rod]]></dc:creator>
		    <guid isPermaLink="false">7:329133:c3190521</guid>
		    <pubDate>Tue, 04 Dec 2007 14:59:14 EST</pubDate>
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		<item>
		    <title><![CDATA[Schizophrenia Is The New Ad Gimmick]]></title>
		    <link>http://gawker.com/news/the-future/schizophrenia-is-the-new-ad-gimmick-329133.php#c3190457</link>
		    <description><![CDATA[<p>Hey, let's replace the recording with "don't be a douche, don't be a douche...."</p> <p><a href="http://www.mycubehasthreesides.blogspot.com">MyCubeHas3Sides</a></p>]]></description>
			<dc:creator><![CDATA[MyCubeHas3Sides]]></dc:creator>
		    <guid isPermaLink="false">7:329133:c3190457</guid>
		    <pubDate>Tue, 04 Dec 2007 14:56:19 EST</pubDate>
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		<item>
		    <title><![CDATA[Schizophrenia Is The New Ad Gimmick]]></title>
		    <link>http://gawker.com/news/the-future/schizophrenia-is-the-new-ad-gimmick-329133.php#c3190386</link>
		    <description><![CDATA[<p>@<a linkindex="341" href="#c3190046">LolCait</a>: Congratulations. You're the first person in the history of everything to start a story with the phrase, "I was in The Hague once ..."</p> <p>Nately</p>]]></description>
			<dc:creator><![CDATA[Nately]]></dc:creator>
		    <guid isPermaLink="false">7:329133:c3190386</guid>
		    <pubDate>Tue, 04 Dec 2007 14:53:33 EST</pubDate>
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		<item>
		    <title><![CDATA[Schizophrenia Is The New Ad Gimmick]]></title>
		    <link>http://gawker.com/news/the-future/schizophrenia-is-the-new-ad-gimmick-329133.php#c3190370</link>
		    <description><![CDATA[<p>Sound beams being transported into your head??? Honestly, just because you're paranoid doesn't mean we're not all out to get you...</p> <p>Fritzpeterson</p>]]></description>
			<dc:creator><![CDATA[Fritzpeterson]]></dc:creator>
		    <guid isPermaLink="false">7:329133:c3190370</guid>
		    <pubDate>Tue, 04 Dec 2007 14:52:41 EST</pubDate>
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		<item>
		    <title><![CDATA[Schizophrenia Is The New Ad Gimmick]]></title>
		    <link>http://gawker.com/news/the-future/schizophrenia-is-the-new-ad-gimmick-329133.php#c3190366</link>
		    <description><![CDATA[<p>Where's Duffy to rip into this one?</p> <p>FracturedAcetabulum</p>]]></description>
			<dc:creator><![CDATA[FracturedAcetabulum]]></dc:creator>
		    <guid isPermaLink="false">7:329133:c3190366</guid>
		    <pubDate>Tue, 04 Dec 2007 14:52:31 EST</pubDate>
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		<item>
		    <title><![CDATA[Schizophrenia Is The New Ad Gimmick]]></title>
		    <link>http://gawker.com/news/the-future/schizophrenia-is-the-new-ad-gimmick-329133.php#c3190318</link>
		    <description><![CDATA[<p>I imagine the creative brainiacs who came up with this idea don't realize that about 10% of New York City pedestrians are marginally medicated paranoid schizophrenics who can barely handle stimulation like blinking traffic lights. I can't wait until they start reacting en masse to REAL fakes voices in their heads. It'll make the zombie invasion look like your average rush hour.</p> <p>SarahHeartburn</p>]]></description>
			<dc:creator><![CDATA[SarahHeartburn]]></dc:creator>
		    <guid isPermaLink="false">7:329133:c3190318</guid>
		    <pubDate>Tue, 04 Dec 2007 14:50:26 EST</pubDate>
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		    <title><![CDATA[Schizophrenia Is The New Ad Gimmick]]></title>
		    <link>http://gawker.com/news/the-future/schizophrenia-is-the-new-ad-gimmick-329133.php#c3190301</link>
		    <description><![CDATA[<P>Damn! Mystery has exclusive iCyrano installation contracts with Hard Rock Cafes nationwide.</P> <p><a href="http://">mathnet</a></p>]]></description>
			<dc:creator><![CDATA[mathnet]]></dc:creator>
		    <guid isPermaLink="false">7:329133:c3190301</guid>
		    <pubDate>Tue, 04 Dec 2007 14:49:59 EST</pubDate>
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		    <title><![CDATA[Schizophrenia Is The New Ad Gimmick]]></title>
		    <link>http://gawker.com/news/the-future/schizophrenia-is-the-new-ad-gimmick-329133.php#c3190260</link>
		    <description><![CDATA[<p>@<a href="#c3190127">collegecallgirl</a>: The Tranny Reclamation Riots destroyed all that advertising shit.</p> <p>Wrath of Farrakhan</p>]]></description>
			<dc:creator><![CDATA[Wrath of Farrakhan]]></dc:creator>
		    <guid isPermaLink="false">7:329133:c3190260</guid>
		    <pubDate>Tue, 04 Dec 2007 14:48:25 EST</pubDate>
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		<item>
		    <title><![CDATA[Schizophrenia Is The New Ad Gimmick]]></title>
		    <link>http://gawker.com/news/the-future/schizophrenia-is-the-new-ad-gimmick-329133.php#c3190258</link>
		    <description><![CDATA[<P>Didn't I hear that you were moving to London to make a go at it as a woman?</P> <p><a href="http://rodtownsend.com">rod</a></p>]]></description>
			<dc:creator><![CDATA[rod]]></dc:creator>
		    <guid isPermaLink="false">7:329133:c3190258</guid>
		    <pubDate>Tue, 04 Dec 2007 14:48:18 EST</pubDate>
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		    <title><![CDATA[Schizophrenia Is The New Ad Gimmick]]></title>
		    <link>http://gawker.com/news/the-future/schizophrenia-is-the-new-ad-gimmick-329133.php#c3190244</link>
		    <description><![CDATA[<p>@<a href="#c3190107">adminslave</a>: <br>
i'm all for the digi-cam shades.</p> <p><a href="http://editorialiste.blogspot.com/">mitchel_stevens</a></p>]]></description>
			<dc:creator><![CDATA[mitchel_stevens]]></dc:creator>
		    <guid isPermaLink="false">7:329133:c3190244</guid>
		    <pubDate>Tue, 04 Dec 2007 14:47:43 EST</pubDate>
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		    <title><![CDATA[Schizophrenia Is The New Ad Gimmick]]></title>
		    <link>http://gawker.com/news/the-future/schizophrenia-is-the-new-ad-gimmick-329133.php#c3190236</link>
		    <description><![CDATA[<P>This is like the time Leo Burnett tatooed "They're Grrreat!" on my perineum.</P> <p><a href="http://">lawyergay</a></p>]]></description>
			<dc:creator><![CDATA[lawyergay]]></dc:creator>
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		    <pubDate>Tue, 04 Dec 2007 14:47:18 EST</pubDate>
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		    <title><![CDATA[Schizophrenia Is The New Ad Gimmick]]></title>
		    <link>http://gawker.com/news/the-future/schizophrenia-is-the-new-ad-gimmick-329133.php#c3190232</link>
		    <description><![CDATA[<P>"Whoah, a psychotic break. Well it's finally happened. Hmmph. I always thought it would be more DRAMATIC."</P> <p><a href="http://edshepp.blogspot.com">princepumpkinbeepster</a></p>]]></description>
			<dc:creator><![CDATA[princepumpkinbeepster]]></dc:creator>
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		    <pubDate>Tue, 04 Dec 2007 14:47:08 EST</pubDate>
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		    <title><![CDATA[Schizophrenia Is The New Ad Gimmick]]></title>
		    <link>http://gawker.com/news/the-future/schizophrenia-is-the-new-ad-gimmick-329133.php#c3190217</link>
		    <description><![CDATA[<P>how soon before someone runs screaming into traffic because they think they've finally gone completely batshit?</P> <p>billiejeanismylover</p>]]></description>
			<dc:creator><![CDATA[billiejeanismylover]]></dc:creator>
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		    <pubDate>Tue, 04 Dec 2007 14:46:13 EST</pubDate>
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		    <title><![CDATA[Schizophrenia Is The New Ad Gimmick]]></title>
		    <link>http://gawker.com/news/the-future/schizophrenia-is-the-new-ad-gimmick-329133.php#c3190197</link>
		    <description><![CDATA[<p>If this technology existed back when I was in college, it might explain a lot of my choices.</p> <p>Sargasm</p>]]></description>
			<dc:creator><![CDATA[Sargasm]]></dc:creator>
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		    <pubDate>Tue, 04 Dec 2007 14:45:15 EST</pubDate>
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		<item>
		    <title><![CDATA[Schizophrenia Is The New Ad Gimmick]]></title>
		    <link>http://gawker.com/news/the-future/schizophrenia-is-the-new-ad-gimmick-329133.php#c3190196</link>
		    <description><![CDATA[<p>So it isn't really my fault I danced naked through the streets of Montclair and then let the women's crew team run a train on me?!?</p> <p>EnviousJuno</p>]]></description>
			<dc:creator><![CDATA[EnviousJuno]]></dc:creator>
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		    <pubDate>Tue, 04 Dec 2007 14:45:12 EST</pubDate>
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		    <title><![CDATA[Schizophrenia Is The New Ad Gimmick]]></title>
		    <link>http://gawker.com/news/the-future/schizophrenia-is-the-new-ad-gimmick-329133.php#c3190186</link>
		    <description><![CDATA[<P>Josh, I don't know how to break this to you, but those things on the roof? They're just air ducts.</P>
<P>Which means the voice in your head must have come from a ... well, you know.</P>
<P>Either that, or it came from the microphones the advertisers implanted in your inner ears while you were sleeping.</P> <p><a href="http://... e-mail: misterhippity@yahoo.com">MisterHippity</a></p>]]></description>
			<dc:creator><![CDATA[MisterHippity]]></dc:creator>
		    <guid isPermaLink="false">7:329133:c3190186</guid>
		    <pubDate>Tue, 04 Dec 2007 14:44:38 EST</pubDate>
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		    <title><![CDATA[Schizophrenia Is The New Ad Gimmick]]></title>
		    <link>http://gawker.com/news/the-future/schizophrenia-is-the-new-ad-gimmick-329133.php#c3190138</link>
		    <description><![CDATA[<P>This is the most FUCKED FUCKED up think I've heard in a LONG time.</P> <p>Mollyboo</p>]]></description>
			<dc:creator><![CDATA[Mollyboo]]></dc:creator>
		    <guid isPermaLink="false">7:329133:c3190138</guid>
		    <pubDate>Tue, 04 Dec 2007 14:42:27 EST</pubDate>
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		    <title><![CDATA[Schizophrenia Is The New Ad Gimmick]]></title>
		    <link>http://gawker.com/news/the-future/schizophrenia-is-the-new-ad-gimmick-329133.php#c3190127</link>
		    <description><![CDATA[<P>Why didn't momo predict this?</P> <p><a href="http://www.collegecallgirl.blogspot.com">collegecallgirl</a></p>]]></description>
			<dc:creator><![CDATA[collegecallgirl]]></dc:creator>
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		    <pubDate>Tue, 04 Dec 2007 14:41:45 EST</pubDate>
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		    <title><![CDATA[Schizophrenia Is The New Ad Gimmick]]></title>
		    <link>http://gawker.com/news/the-future/schizophrenia-is-the-new-ad-gimmick-329133.php#c3190107</link>
		    <description><![CDATA[<P>@<A href="http://gawker.com/news/the-future/schizophrenia-is-the-new-ad-gimmick-329133.php#c3190033">mitchel_stevens</A>: If Transmet is coming true, cancer-free cigarettes may be in the future. A beautiful, smoky future.</P> <p>adminslave</p>]]></description>
			<dc:creator><![CDATA[adminslave]]></dc:creator>
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		    <pubDate>Tue, 04 Dec 2007 14:40:46 EST</pubDate>
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		    <title><![CDATA[Schizophrenia Is The New Ad Gimmick]]></title>
		    <link>http://gawker.com/news/the-future/schizophrenia-is-the-new-ad-gimmick-329133.php#c3190095</link>
		    <description><![CDATA[<P>WOW! This is like the TV sets in Halloween III that set off the masks. I for one will freak out if I hear, over and over in my head, "20 more days to Christmas Eve, christmas eve, christmas eve!"</P> <p><a href="http://chitown69.livejournal.com/">IndianSlipper</a></p>]]></description>
			<dc:creator><![CDATA[IndianSlipper]]></dc:creator>
		    <guid isPermaLink="false">7:329133:c3190095</guid>
		    <pubDate>Tue, 04 Dec 2007 14:40:21 EST</pubDate>
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		    <title><![CDATA[Schizophrenia Is The New Ad Gimmick]]></title>
		    <link>http://gawker.com/news/the-future/schizophrenia-is-the-new-ad-gimmick-329133.php#c3190094</link>
		    <description><![CDATA[<P>Now I have a great excuse to go downtown. And an even better one to buy some hypersonic sound beams.</P>
<P>Yes, Grandma, I predict an angel telling you to change your will very, very soon.</P> <p><a href="http://www.scribblescribblescribble.com/blog/">moff</a></p>]]></description>
			<dc:creator><![CDATA[moff]]></dc:creator>
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		    <pubDate>Tue, 04 Dec 2007 14:40:19 EST</pubDate>
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		    <title><![CDATA[Schizophrenia Is The New Ad Gimmick]]></title>
		    <link>http://gawker.com/news/the-future/schizophrenia-is-the-new-ad-gimmick-329133.php#c3190069</link>
		    <description><![CDATA[<P>Ooh. Subliminal knock-knock jokes!</P> <p>Tammany_Fall</p>]]></description>
			<dc:creator><![CDATA[Tammany_Fall]]></dc:creator>
		    <guid isPermaLink="false">7:329133:c3190069</guid>
		    <pubDate>Tue, 04 Dec 2007 14:39:25 EST</pubDate>
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		    <title><![CDATA[Schizophrenia Is The New Ad Gimmick]]></title>
		    <link>http://gawker.com/news/the-future/schizophrenia-is-the-new-ad-gimmick-329133.php#c3190050</link>
		    <description><![CDATA[<P>Is this the same lady's voice that told you to move to London?</P> <p><a href="http://">mathnet</a></p>]]></description>
			<dc:creator><![CDATA[mathnet]]></dc:creator>
		    <guid isPermaLink="false">7:329133:c3190050</guid>
		    <pubDate>Tue, 04 Dec 2007 14:38:25 EST</pubDate>
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		    <title><![CDATA[Schizophrenia Is The New Ad Gimmick]]></title>
		    <link>http://gawker.com/news/the-future/schizophrenia-is-the-new-ad-gimmick-329133.php#c3190046</link>
		    <description><![CDATA[<p>I was in The Hague once and they had this outdoor art exhibit set up.  One of the "pieces" was two rows of trees. When you walked between them, strange laughter would follow you.  There were male voices, female voices, children's voices, all kinds of laughing.  It was so ridiculously unsettling.</p>
<p>Then I looked out across the little pond and could make out the roof of the International Criminal Court.  Milosevic was being tried when I was there.</p>
<p>I stood there looking at it while the trees laughed ominously at me.</p>
<p>Very strange.</p> <p><a href="http://lolcait.blogspot.com">LolCait</a></p>]]></description>
			<dc:creator><![CDATA[LolCait]]></dc:creator>
		    <guid isPermaLink="false">7:329133:c3190046</guid>
		    <pubDate>Tue, 04 Dec 2007 14:38:14 EST</pubDate>
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		    <title><![CDATA[Schizophrenia Is The New Ad Gimmick]]></title>
		    <link>http://gawker.com/news/the-future/schizophrenia-is-the-new-ad-gimmick-329133.php#c3190036</link>
		    <description><![CDATA[<p>Damn, Jennifer Love Hewitt goes all out to advertise.</p> <p>Wrath of Farrakhan</p>]]></description>
			<dc:creator><![CDATA[Wrath of Farrakhan]]></dc:creator>
		    <guid isPermaLink="false">7:329133:c3190036</guid>
		    <pubDate>Tue, 04 Dec 2007 14:38:04 EST</pubDate>
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		    <title><![CDATA[Schizophrenia Is The New Ad Gimmick]]></title>
		    <link>http://gawker.com/news/the-future/schizophrenia-is-the-new-ad-gimmick-329133.php#c3190033</link>
		    <description><![CDATA[<p>Warren Ellis has gone into advertising. We are so fucked.</p> <p><a href="http://editorialiste.blogspot.com/">mitchel_stevens</a></p>]]></description>
			<dc:creator><![CDATA[mitchel_stevens]]></dc:creator>
		    <guid isPermaLink="false">7:329133:c3190033</guid>
		    <pubDate>Tue, 04 Dec 2007 14:38:02 EST</pubDate>
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		    <title><![CDATA[Schizophrenia Is The New Ad Gimmick]]></title>
		    <link>http://gawker.com/news/the-future/schizophrenia-is-the-new-ad-gimmick-329133.php#c3190028</link>
		    <description><![CDATA[<P>(sigh) These technological advances make it so hard to keep up with the times. Can't we just go back to the days of billboards featuring American Apparel models fingering themselves?</P> <p>ThatFiestyOne</p>]]></description>
			<dc:creator><![CDATA[ThatFiestyOne]]></dc:creator>
		    <guid isPermaLink="false">7:329133:c3190028</guid>
		    <pubDate>Tue, 04 Dec 2007 14:37:48 EST</pubDate>
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		    <title><![CDATA[Schizophrenia Is The New Ad Gimmick]]></title>
		    <link>http://gawker.com/news/the-future/schizophrenia-is-the-new-ad-gimmick-329133.php#c3190005</link>
		    <description><![CDATA[<p>Look for the American Apparel ads beamed directly into your penis.</p> <p>BadUncle</p>]]></description>
			<dc:creator><![CDATA[BadUncle]]></dc:creator>
		    <guid isPermaLink="false">7:329133:c3190005</guid>
		    <pubDate>Tue, 04 Dec 2007 14:36:45 EST</pubDate>
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		<item>
		    <title><![CDATA[Schizophrenia Is The New Ad Gimmick]]></title>
		    <link>http://gawker.com/news/the-future/schizophrenia-is-the-new-ad-gimmick-329133.php#c3189998</link>
		    <description><![CDATA[<p>ihad a broken ankle, was stuck on the couch in the w.village. an entire U2 concert was broadcast to a molar filling.</p>
<p>i kinda hate U2, but i was hopped up on goofballs for the pain, so it wasn't too bad.</p> <p>suzyO</p>]]></description>
			<dc:creator><![CDATA[suzyO]]></dc:creator>
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		    <pubDate>Tue, 04 Dec 2007 14:36:26 EST</pubDate>
		</item>
		<item>
		    <title><![CDATA[Schizophrenia Is The New Ad Gimmick]]></title>
		    <link>http://gawker.com/news/the-future/schizophrenia-is-the-new-ad-gimmick-329133.php#c3189974</link>
		    <description><![CDATA[<P>Is Our Government Doing Enough to Monitor the Nation's Paranoid Schizophrenics?</P> <p>nutmeg</p>]]></description>
			<dc:creator><![CDATA[nutmeg]]></dc:creator>
		    <guid isPermaLink="false">7:329133:c3189974</guid>
		    <pubDate>Tue, 04 Dec 2007 14:35:17 EST</pubDate>
		</item>
		<item>
		    <title><![CDATA[Schizophrenia Is The New Ad Gimmick]]></title>
		    <link>http://gawker.com/news/the-future/schizophrenia-is-the-new-ad-gimmick-329133.php#c3189956</link>
		    <description><![CDATA[<p>fucking creepy. beaming commercials into your brain should definitely be illegal. how do they get away with this?</p> <p>X on the MTA</p>]]></description>
			<dc:creator><![CDATA[X on the MTA]]></dc:creator>
		    <guid isPermaLink="false">7:329133:c3189956</guid>
		    <pubDate>Tue, 04 Dec 2007 14:34:37 EST</pubDate>
		</item>
		<item>
		    <title><![CDATA[Schizophrenia Is The New Ad Gimmick]]></title>
		    <link>http://gawker.com/news/the-future/schizophrenia-is-the-new-ad-gimmick-329133.php#c3189943</link>
		    <description><![CDATA[<P>The grinning man in my navel says they're full of shit.</P> <p><a href="http://">KarenUhOh</a></p>]]></description>
			<dc:creator><![CDATA[KarenUhOh]]></dc:creator>
		    <guid isPermaLink="false">7:329133:c3189943</guid>
		    <pubDate>Tue, 04 Dec 2007 14:33:58 EST</pubDate>
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