Action hero Kiefer Sutherland pines his high school crush Susan Glenn in a brooding Wes Anderson-esque spot for Axe Body Spray.
A possibly (hopefully) real scene list from an Axe commercial is making its way around twitter today, and it is exactly what you would expect an Axe scene list to be. This thing is full of treasures like hot dog milfs, cut off shorts and "hip/cool/sexy/upscale bar patrons," among other very LOL things.
Axe just released this faux infomercial in hopes of getting guys to scrub their nether-reigons with what's essentially a jazzed-up loofah. Well, if hot girls and immature euphemisms can't sell a nut-scrubber, then good God, what will?
There's a new Hamptons venue you'll want to add to the list of places to stay miles away from this summer. Actually, it's not new. It Dune in Southampton, which is sporting a new name this season—"The Axe Lounge"—as part of a silly marketing scheme concocted by, yes, Axe. The stunt is the brainchild of Mike Heller, the nightlife promoter-turned-entertainment marketer whose stellar resume includes putting a smoke-free tobacco product called Ariva in the hands of Lindsay Lohan and connecting America's Next Top Model's CariDee English with Raptiva, which is apparently a psoriasis medication of some sort. (He's the one crouching down in the photo, by the way.)
Men: is your hair clean enough to get you laid? While you've been working out to get ripped abs, has your unstyled, sweat-soaked hair been holding you back from sexing the women of your dreams? No, obviously not. Your lack of money has been holding you back. But Axe, maker of horrifying adolescent body spray and even more horrifying publicity stunts, is going to convince you otherwise! Because that's what Axe does: steadily erode any semblance of dignity the American male may possess. In the grand emasculating tradition of fancy men's underwear, get ready for Axe male hair care products—the new thing that you must have in order to get chicks, bro!